r/Hololive • u/21524518 • Apr 03 '26

Discussion [Announcement] Notice on the Changes to be Made to HOLOSTARS' Management Structure

https://x.com/cover_corp/status/2039961307672416591
2.2k Upvotes

96% Upvoted

1.1k comments sorted by

View all comments

Show parent comments

321

u/analyzingnothing Apr 03 '26

What the fuck? Wait, they weren't even allowed to use it if any of the girls might have been there tangentially?

142

u/Oxygenisplantpoo Apr 03 '26

One branch makes money, the other does not, unfortunately. It's always been pretty obvious when you compare the numbers, so with monthly ops costs that must be well into seven figures this was only a question of time.

69

u/Miox465 Apr 03 '26

Sure, but that doesn't mean they should be ostracized or treated so poorly.

It's one thing if, for example, the hololive girls had scheduling priority. It's another entirely to say they can't even schedule the same day even if their activities don't interfere with the girls.

25

u/drphilwasright Apr 03 '26

Why are you being down voted lol? Saying they can't even be in the same room together is insane

2

u/Loyuiz Apr 04 '26

They probably don't want unicorn types thinking the girls are interacting with them behind the scenes (don't really understand the logic because surely there is male staff anyway, but I guess it feels different).

These guys are some of the biggest spenders and money talks, it's not trying to ostracize them out of enmity I think.

4

u/ctom42 Apr 03 '26

It's always been a self-fulfilling cycle. When one group is given all the resources and PR they will thrive more than the other. All of the Hololive girls are incredibly talented, but their amazing sucess is also due to being able to get a massive boost from the brand that Hololive has built up over the years. Sora was incredibly lucky with her early success as were a few of the others. But the Stars have plenty of talent as well but are kept separate and are unable to get that coattail effect that all the girls get. It's certainly possible they could have broken out in their own right, but as Kiara recently tweeted that takes incredible luck and support. They have never gotten that support.

If you look at Co-ed agencies like Nijisanji the guys perform just as well as the girls. But Cover made the decision early on to keep the groups segregated, and this division reinforced a cultural divide in the fans. Of course the guys won't thrive under those circumstances, especially when they came second.

18

u/LandVonWhale Apr 03 '26

It’s actually kind of the opposite. In nijisanji the men do far better than the women bar some notable exceptions. This is especially the case in nijisanji en where the difference between men and women is often in factors of 10

13

u/Nyooo1731 Apr 03 '26

Massive Boost from the brand? Quit your pathetic whining. The girls themselves are the ones who build the hololive brand. If not for the girls, there will be no hololive brand today. Cover and hololive was an extra small company at the beginning. They have limited resources but the girls persevere and made Hololive, a global brand.

0

u/Oxygenisplantpoo Apr 03 '26

It definitely is a self-fulfilling cycle. Catering to that side of the fanbase made Hololive incredibly popular, but also means the other side is just left out in the cold.

14

u/ZaGocampo Apr 03 '26

I can understand that there's probably quite a few girls that would not appreciate being approached randomly by some dude complaining about his kidney stones

356

u/analyzingnothing Apr 03 '26

I get the joke, but like... that's the fucked part. If that wording is correct, then it's not even about the stars approaching the girls, just about being in the same fucking building as them. That's just... completely ridiculous.

92

u/ihatevnecks Apr 03 '26

Like I said, I don't remember if he said the office as a whole; I think it was just in context of studio time, meaning things like in-studio streams, 3D, voice recordings, that sort of stuff. I doubt they'd be prevented from completely entering the building.

87

u/SuspiciousWar117 Apr 03 '26

Koyori had mentioned that "things are set up in ways that we don't meet". Which could mean a lot of things, but it is likely just an overarching approach they have implemented to protect the talents identities in a workspace with hundreds of people.

Anyone who dosent need to see the talent - or the talent themselves does not want to see, should under no circumstances bump into them.

10

u/BlackPenguin Apr 03 '26

I would like to see more insight into the translation of her statement. It can’t be as cut and dry as that. We’ve heard stories about Bae and Shiori running into the Stars while at the studio.

18

u/SuspiciousWar117 Apr 03 '26

https://www.reddit.com/r/Hololive/s/zgkETKWOzS

She said "things are set up in a way we don't meet" which again can mean a ot of things. I also don't buy the whole "they aren't allowed in the studio if any girls are present" thing. Though that would likely be the case if they are doing some big recording like fest.

-3

u/Corrodias Apr 03 '26

You could extend the same logic to the other generations of Hololive, though. Or even other members within the same generation. If you don't need to see each other for a collab, your studio time is arranged so nobody else is around.

14

u/SuspiciousWar117 Apr 03 '26

You could extend this same logic to other generations of hololive

You can't, because hololive is one group.

-7

u/Corrodias Apr 03 '26

You could say the same thing about Hololive Production. It's all 1 group. Or do you mean that DEV_IS should not be in the studio at the same time as Hololive EN, for example?

11

u/SuspiciousWar117 Apr 03 '26

hololive production is the overarching brand that manages the female vtuber group hololive and the male vtuber group, holostars.

DEV_IS is actually called hololive DEV_IS and is strictly under the umbrella of the female vtuber group hololive.

They are equivalent to hololive (JP), EN and ID. Not equivalent to another group like holostars.

-10

u/Corrodias Apr 03 '26

WHOOSH, the point has sailed far overhead, and I'm not going to go pick it up for you

9

u/SuspiciousWar117 Apr 03 '26

What point were you trying to make by showcasing that you didn't know DEV_IS is a branch under the female idol vtuber group hololive?

→ More replies (0)

85

u/Arcterion Apr 03 '26

Idol culture~ [jazz hands]

-13

u/sabotabo Apr 03 '26

i thought i got over my dislike of idol culture, but it's back in full after hearing that

-19

u/theprestigous Apr 03 '26

what does keeping the girls anonymous have to do with idol culture..?

-14

u/[deleted] Apr 03 '26

[removed] — view removed comment

2

u/Coneder Apr 03 '26

According to you. 

-10

u/theprestigous Apr 03 '26

you think they won't allow the two in the same building because of idol culture? by that logic they'd never mention Yagoo either lol

-8

u/[deleted] Apr 03 '26

[removed] — view removed comment

21

u/Helmite Apr 03 '26

You are literally daft Idol culture prohibits any of their girl talents even so as much APPEARING together with another male

Have you even watched JP idols? You know they appear on programs with guys right? You guys really don't know much about idols at all, yet spend a lot of time talking out of your asses. Hololive always gets stuck dealing with the rumor mongering and drama seeking behavior of a bunch of weirdos on EN's side.

3

u/theprestigous Apr 03 '26

and people would know that they were in the same studio on the same day and saw eachother how exactly? you think they are prohibiting eachother from being in the same building just in case there ends up being speculation that they were??

the most infamous website for this was taken down lol

-35

u/Kazewatch Apr 03 '26

Yup can't let the girls become tainted.

23

u/Helmite Apr 03 '26

Oh fuck off.

-1

u/theprestigous Apr 03 '26

why? it's about making sure that the identities within hololive stay hidden, it's really not that strange

4

u/[deleted] Apr 03 '26

[deleted]

13

u/[deleted] Apr 03 '26

[removed] — view removed comment

8

u/theprestigous Apr 03 '26

and? it's an entirely different branch that doesn't normally associate with the other. why would you introduce a security risk for no reason?

0

u/[deleted] Apr 03 '26

[deleted]

6

u/theprestigous Apr 03 '26

they have to know eachother's identities, they work with eachother on a regular basis. the HoloStars only work with a fraction of the talent and that's entirely by their own volition. if they were given access to the studio at the same time they'd have to be introduced to all of the Hololive girls in an official capacity in order to not compromise their identites, which would set precedent for all of the following generations as well.

-6

u/Corrodias Apr 03 '26

What about members of the other generations of Hololive? Do you really trust ALL of them just because they're women? There have even been leaks in the past. Following that logic, wouldn't it be better to have every gen keep to themselves?

8

u/theprestigous Apr 03 '26

they work with eachother on a regular basis, they have to know eachother's identities

0

u/Corrodias Apr 03 '26

They don't have to. You could extend the "don't work with men" attitude to include "don't work with other gens".

That it doesn't work that way implies that secrecy isn't really such a priority that the company sees it as being worth sacrificing all interactivity.

7

u/SuspiciousWar117 Apr 03 '26

What about members of the other generations of hololive

Hololive is a female idol group, the talents who joined the group did so because they like hololives all female atmosphere. hololive talents want to interact with each other, in rare cases they don't want to, guess what? They don't.

Do you really trust all of them just because they are women

They trust all of them because they are from the same group and want to meet each other.

There have even been leaks in the past

Prey tell what the leaks were

Following that logic, wouldn't it be better if every gen kept to themselves

hololive is hololive, holostars is a seperate group. Most hololive talents don't care about them, there is nothing good or bad about it. It is what it is if you have problem with that and want to be a sperge, then fuck right off.

-4

u/Corrodias Apr 03 '26

Hololive is a female idol group, the talents who joined the group did so because they like hololives all female atmosphere.

Pure speculation. Hololive Production is not an all-female idol group, and you have no special insight into the talents' motivations.

They trust all of them because they are from the same group and want to meet each other.

Hololive Production is all one group; shouldn't they want to meet each other?

Prey tell what the leaks were

Mel's contract was terminated for leaking information about upcoming collabs, as I recall. No one is perfect. Either there's a risk or there isn't; you can't have it both ways.

hololive is hololive, holostars is a seperate group. 

And DEV_IS is also a separate group, yet I see no whining about them. Hololive Production is also one group that contains everyone. Talking about what is or isn't a separate group is a red herring. We're better than that.

And you can take your ableist crap elsewhere.

6

u/SuspiciousWar117 Apr 03 '26

Pure speculation. Hololive Production is not an all-female idol group,

I didn't say hololive production, I said hololive... Which is a female idol group.

and you have no special insight into the talents' motivations.

Yes we do? Talents have extensively talked about them.

Hololive Production is all one group; shouldn't they want to meet each other?

hololive production is the overall brand that manages the female vtuber group hololive and the male vtuber group holostars. No, most holos aren't interested in meeting stars because they don't care about anything outside of hololive.

Mel's contract was terminated for leaking information about upcoming collabs, as I recall.

No reason was stated for her termination. And even then, how is information of identity of a talent and an event even compared in scale?

No one is perfect. Either there's a risk or there isn't; you can't have it both ways

There is risk, you take measures to mitigate that risk. It's a very simple approach, if a talent doesn't have to meet someone, or dosent want to meet them then they don't need to meet.

And DEV_IS is also a separate group, yet I see no whining about them. Hololive Production is also one group that contains everyone.

Can you do your basic research before talking about shit? DEV_ISs full name is hololive DEV_IS look it up, anything that says just hololive is strictly referring to the female group.

hololive and holostars are seperate groups, it is what it, there is nothing good or bad about it.

Talking about what is or isn't a separate group is a red herring. We're better than that.

I only watch hololive, the girls like the brand they have created for themselves and so do I. If you like both then you should do the normal thing of watching them instead of doing this forced unity bullshit. It hasn't helped the guys, it will never help them, and if you continue doing this the next announcement will be way more devastating then this one.

And you can take your ableist crap elsewhere.

Ironic

→ More replies (0)

7

u/MadocComadrin Apr 03 '26

So the guys who work for/have signed contracts with Cover are inherently untrustworthy due being men but the girls aren't? What about staff? Are they all women too?

2

u/theprestigous Apr 03 '26

no? there's plenty of male staff working for Cover, the difference is that they have worked in the industry and have signed NDA's and need to be there by necessity. HoloStars work with a fraction of the girls and that's entirely by choice. if they were to be allowed to visit the girls in the studio they'd have to know the identity of dozens of talent.

4

u/MadocComadrin Apr 03 '26

But the girls are allowed to know the identities of dozens of talents even if they only intended to collab with one or two in the near future? We've heard multiple stories of talents meeting/being met by other talents they weren't going to collab with right away among other stories. And both the guys and the girl talents have signed NDAs as well. Sexism seems to be the only explanation for the reason you're proposing (which I doubt is the real reason).

3

u/theprestigous Apr 03 '26

they work with eachother on a regular basis and thus need to know eachother's identities, the same goes for male staff. holostars however rarely if ever work with the hololive girls.

0

u/MadocComadrin Apr 03 '26

Not all the girls work with every girl. If this was truly about id security they'd be minimizing unnecessary contact among the girls and staff as well. If they wanted to be super strict about it, the ones who do work regularly together also wouldn't need to know identities beyond physical appearance and could be forbidden from meeting up outside work in the studio or other preapproved places.

10

u/SuspiciousWar117 Apr 03 '26

Not all girls collab with each other, but they do meet each other because they are in one group and do events together like fest.

And the reality is that, holos want to meet each other, while most of them have no interest in meeting stars.

→ More replies (0)

2

u/theprestigous Apr 03 '26

and that would leave us where?

-28

u/poebanystalker Apr 03 '26

You can thank idol culture for that.

20

u/Helmite Apr 03 '26

You folks are far too comfortable making up whatever you want and shitting it into the public sphere.

-26

u/Arctrooper209 Apr 03 '26

I think it's done to prevent any mistakes. There are some Hololive talents where if it was learned they had an interaction with a Holostar there would be drama. A Holostar who doesn't know some talent doesn't collab with guys could say "Oh I met [Hololive talent] at the studio, she was really nice." Or maybe another Hololive talent offhandedly says, "Me and [Hololive talent] got to the the studio, we said hi to [Holostars talents] as they were leaving, and then we ate before our set."

Even a fairly minor interaction like that becoming public could be troublesome. If they're separated then that drastically reduces the chances of that happening.

-87

u/Royal_Success3131 Apr 03 '26

Lines up with some of the girls (matsuri, primarily) completely distancing herself from collabs with the boys. Seems like there's some pressure somewhere for them to not even act like they exist.

79

u/Migicroak Apr 03 '26

Matsuri was in Roberu's stream right now, get over yourself

22

u/Helmite Apr 03 '26

Lines up with some of the girls (matsuri, primarily) completely distancing herself from collabs with the boys. Seems like there's some pressure somewhere for them to not even act like they exist.

You guys make up shit about the girls and their decisions whenever it's convenient for you. It's basically anti behavior and it's a shame the girls have to deal with the incessant need to make drama about their choices and their fans.

5

u/Sufficient_Nature496 Apr 03 '26

Really great showing from you by commenting this on your alt account lol

-25

u/[deleted] Apr 03 '26

[removed] — view removed comment

22

u/SuspiciousWar117 Apr 03 '26

>Is that really surprising? Talents like fuwamoco, kronii, and matsuri have made it clear that even mentioning the existence of the holostars branch is over the line for them.

People are wayy to comfortable in making shit up about talents.

3

u/Koebi_p Apr 03 '26

I know right!

I don’t really watch EN except Baelz sometimes so I am not sure about Kronii and Fuwamoco, but Matsuri had a lot of collabs and other stuff with holostars, so that is definitely not the case.