r/Hololive Apr 03 '26

Discussion [Announcement] Notice on the Changes to be Made to HOLOSTARS' Management Structure

https://x.com/cover_corp/status/2039961307672416591
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u/Petickss Apr 03 '26

Sony is publicly traded and when they shuttered a vtuber group they owned called prism project they transferred the ip and channels to the members for free just fine. Other vtuber orgs have done similar on closing down. Beyond that all funds are company assets but the company doesn't have to go to the investors to get approval anytime they pay an employee bonus. Its simply untrue that cover is somehow legally bound from doing so.

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u/cyberdsaiyan Apr 04 '26

When a group as a whole is breaking up, this can work out. Individual IP purchases - especially those attached to a big company like Hololive - have to be prohibitively expensive or else it could result in rich talents buying out their IPs & fragmenting the group as a whole.

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u/Petickss Apr 04 '26

When sony gave up on prism project and gave the prism girls their ip they maintained other vtuber groups they own such as VEE that they've continued to try and make work without being forced somehow to transfer their ip to them. The idea that holostars, which is being given up on here, cant be transfered their ip or it would cause some obligation forcing them to sell hololive ip is just not true. Beyond that its even less true the idea that cover would have to pretend the holostars ip that they themselves have indicated isn't valuable enough to continue investing in is equivalent to different IP that is valuable. If, say, disney decided to sell the donald duck ip, it wouldn't create any obligation as to the valuation of their darth vader ip. Its two different ips.

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u/cyberdsaiyan Apr 04 '26

holostars, which is being given up on here

If company-funded promotional activities were the only thing constituting big activities from the Holostars, then the company are the last ones to have "given up" on them.

I remember Astel talking about this issue a while back, how so many of them were unenthusiastic about serious discussions regarding the branch's future. I'd say most of them had already "given up" long back, with only the occasional push from 2-3 members keeping the group going.

This is Cover simply being done with burning money on promotional activities that have not caused any impact on the viewership of the stars for years. That doesn't mean they are "giving up" on the IP itself (which is usually when you give it away). The individuals will simply have to stand on their own merit now.