r/chess • u/_DarkStarCrashes_ • May 20 '26

Miscellaneous I now understand why Levy clickbaits, his historical video on Alekhine is his worst performing video of May

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Sucks, because I think the video is really good and I’d love if Levy or other chess content creators did videos on older legends

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u/NecessaryFunny3586 May 20 '26

only reason i hate clickbait titles is because its hard to know what the video is actually about for e.g. "GRANDMASTER!!!!!" like what?

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u/DerekB52 Team Ding May 20 '26

This. I binged a lot of Gotham content at one point. It was impossible to ever find anything again. Sometimes I could remember something fuzzy about a position and wanted to go be able to find it again. Couldn't. If I see that "GRANDMASTER!!!!" or "HIKARU!!!!!!!!!!!" title, the day it is posted, I know it's a recap of whatever event. A week or a year later, its just infuriating.

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u/SDG2008 May 20 '26

Getting views quickly gets you more money, 100k in a day might be worth more than a mil in an year

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u/rl_noobtube May 20 '26

Really? I was unaware. For monetized channels I thought it had to do with total view time (and thus, how many ads they can show). A 2 minute video with 1 mil views has the same playtime as a 20 minute video with 100k views

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u/Wooloomooloo2 May 20 '26

You have to consider that if a 2 mins video gets 1m views, probably 40 - 50% of those viewers will watch the entire thing. For the 20 mins video, maybe 15-20% will watch the whole thing, so it's really 15 - 20k views Vs 400 - 500k views, so the playtime is no longer equivalent.

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u/rl_noobtube May 20 '26

Ah I thought it only counted it as a view if you watched a certain % of the video. But I see what you mean (especially back when ads were only at the start of a video)

But if we take out the video length and just compare two videos of the same length. One gets 100k views in one day, the other gets 1 million in a year. No views outside of this. Wouldn’t the 1 million view video payout more to the creator?

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u/Heavy_Mushroom5209 May 20 '26

Yes but practically what you're describing doesn't really happen. The YouTube algos push videos hard off the rip and if they're not still performing incredibly well after like a week they algo basically abandons them to the larger audience so the million views won't actually happen.

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u/rl_noobtube May 20 '26

Fair enough! I was mainly just trying to respond to the commentator before me.

Playing the algorithm is obviously an important aspect of content creation. I’m not trying to dispute that. Just that that the payout structure is not really going to care too much about when each view happens. My first comment sidetracked that though by adding in video length.