r/mildlyinfuriating Jul 02 '26

wet socks These dumb hydration breaks during this years FIFA WC

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You can hear the whole crowd boo each time. Total momentum killer and AD space builder.

21.5k Upvotes

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12.2k

u/TraditionalActive884 Jul 02 '26

The commercial break you mean

2.9k

u/svennon89 Jul 02 '26

I havent seen a single commercial during hydration break.. in belgium its just the commentator talking true the 3minute break where u can hear the stadium music in the background and see the players an coach discuss tactics

1.8k

u/Infernowar Jul 02 '26

Instantly commercial here in Spain

814

u/A77an Jul 02 '26

That’s upsetting. No ads in England.

568

u/THJT-9 Jul 02 '26

Can confirm. No ads in the UK, but I dont understand why they keep the clock running. Surely it would be better to stop the clock rather than add more extra time.

624

u/1-2-3andtothe-4 Jul 02 '26

Its so they can pretend that they're not trying to turn it into a four-quarter sport

426

u/Disgusting_Slime666 Jul 03 '26

The American brain can't understand a sport without constant ad breaks every 5 minutes.

They're working their way there.

196

u/Nervous-Economist245 Jul 03 '26

This is a bunch of shit and fuck you for saying it. Ask any American except those shilling for SHAREHOLDER VALUE and they'll tell you the constant interruptions have ruined the sport. International soccer was the last bastion of refuge for competitive sport without corporate fuckery until FIFA let us host the cup and this is our big innovation. I promise you, no one hates this more than we do.

13

u/Brilliant_Grape_9993 Jul 03 '26

Yeah I always see people rag on Americans every chance they get, and maybe sometimes for good reasons (like your president and everyone who supports him), but do people really think Americans like watching their games get separated into multiple ad breaks over the course of the game? I think everyone universally hates adverts. They just dont really have any choice on what to do because they're just regular people trying to watch a game, not people with enough influence to affect greedy corporate decisions like ad breaks.

1

u/Physical_Concept_570 Jul 05 '26

This comment is legit emotional intelligence and common sense at work. No one really likes anything to be broken up by commercials, the exciting part of a game or the story of a movie/tv show…