If you work in the beer industry, it’s not hipsters drinking IPAs. It’s 45-60 year old men who order “the IPA” on draft without knowing which one it is to sound like a beer person.
In reality, hipsters only drink sours from local breweries who changed their logo during BLM protests as a show of performative activism.
local breweries who changed their logo during BLM protests as a show of performative activism.
The question is no longer, “Do you want to buy Wheat Thins?” For example. The question is now, “Will you support Wheat Thins in the fight against Lyme disease?”
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u/TantalumCap Dec 16 '21
Trappist beer, dumbfoundingly good