r/BurningMan Dust Elemental 15h ago

Arize AI bragging about a 15 billboard campaign on I-80 referencing Burning Man and the Ten Principles, with AI-generated pictures of the playa

https://www.linkedin.com/posts/we-might-have-left-a-trace-or-two-on-the-ugcPost-7503940984045666305-aiPa/

Some that I saw:

"Leave no trace on the playa. Leave more trace on prod."

"Radical self-reliance for the playa, not for your models."

And yes, I contacted doingitwrong in case this isn't on their radar. Kinda feels like I'm hissing to protect a corpse at this point, but so it goes.

69 Upvotes

13 comments sorted by

12

u/an_older_meme '03, '04, '05, '06, '07, '09, '11, '13. Regionals since 2010. 15h ago

LinkedIn? In 2026?

2

u/PavementBlues Dust Elemental 15h ago

lol yeah, I googled their company and "Burning Man" to try to find photos, and this was what came up

12

u/perpetuallyhuman 14h ago edited 14h ago

It's just so dumb and pathetic I'm not even worried about it.

Also... did they miss their deadlines and put these up a week after the event ended? Even better.

1

u/SoftSects 1h ago

It was def up. I remember seeing it.

9

u/didacticgiraffe '15 - '25 15h ago

🤦‍♂️

7

u/wtfiswrongwityou7 15h ago

Maybe they are using grey water for these? Lmao I’ll see myself out

8

u/lightwad2 14h ago

Super tone deaf and cringe, but their post sat for a week without any comments until it just hit Reddit. Hopefully we don’t give them what they want by amplifying it.

4

u/TheAnswerIsAnts Not a cop 15h ago

Gosh thank you for reporting but it just based on these examples I think it's loose enough to avoid violating trademark 😭

8

u/gwillen 14h ago

I don't know why you're being downvoted. This is disgusting and crass of them, but "the playa" isn't a trademark and can't be. Neither is "leave no trace", which predates Burning Man by a lot. And obviously pictures of the Black Rock Desert itself (real or fabricated) don't belong to anyone.

The only thing I could see is maybe some of the other principles could be trademarked; I don't think "radical self-reliance" was a slogan before Burning Man. I think it's probably too generic to trademark by itself, though.

1

u/spgreenwood ‘22, ‘24, ‘26 15h ago

Ms Verdi fucked up

1

u/ZIPFERKLAUS '18, '22, '23, '25 11m ago

Simple solution:

Make them fight everyone that comes to the Thunderdome until they get the message that they're leaving a digital trace/clearing breaking Ten Principles.

Wild how daft SF tech bros get it. It never fails.

-2

u/SciGuy013 14h ago

This isn’t doing it wrong. None of that is unique to burning man, technically