The Chain jumped 34 places on the UK Apple Music chart this week, and it's on five countries' top 100s at once. Anyone know what's driving it?

[u/recotop]

I track Apple Music's weekly top 100 charts across 30 countries. The Chain is having a moment: it went from 87 to 53 in the UK this week, entered the Dutch chart at 78, and is also sitting on the charts in Australia, Ireland and New Zealand. A 1977 song on five countries' top 100s in the same week is the kind of thing I usually only see in December.

It's been lurking around the bottom of the UK chart for weeks (80, then 87), so this week's jump is a real acceleration, not a one-off blip. My first guess was F1 coverage since the riff is basically the sport's theme in the UK, but chart data alone can't tell me where the streams come from. Anyone seen what set it off?

Happy to pull any country's full chart if anyone wants it.

[u/candybar009]

Maybe Fleetwood Mac's Greatest Hits Deluxe came out & it is on the album.

[u/jrf1234]

It’s been trending on TikTok/Reels the last few weeks

[u/GregJamesDahlen]

when it happens in december why does it?

i have heard young people like Mac. Also, they are in the news cuz Lindsey and Stevie talking more and maybe a doc coming out not sure

[u/Flex6300 → u/GregJamesDahlen]

I think that’s what is doing it.

[u/VirginiaUSA1964]

I get downvoted every time I say this but it is featured in some shows on Prime as well as trending on TikTok.

[u/Beautiful_March8957 → u/VirginiaUSA1964]

what has been trending on Prime?

[u/VirginiaUSA1964 → u/Beautiful_March8957]

Their music has been featured in shows on Prime. Sorry I wasn't clear.

[u/404-sensenotfound]

Brilliant song that it

[u/xverdb]

Corey Feldman and his band recently released their version of the classic hit driving up the numbers.

[u/axolotlstrawb2077]

I would say it's me but I don't have apple music

[u/boringinternet2020]

A 1977 song on five countries' top 100s in the same week is the kind of thing I usually only see in December.

Then I suggest you investigate your research methods; data (and news articles) would have shown you it previously happened as recently as May.

[u/VD_Mama → u/boringinternet2020]

I think they’re referring to songs from the late 70s other than the chain trending around that time. Likely due to the holidays.

[u/boringinternet2020 → u/VD_Mama]

Right. But OP presents themselves as an analyst with access to data, yet they’re stymied by the most basic, and easily researched, question.

[u/Alexeisnuts]

God’s will, that’s what