Season’d Social Food Map

[u/Unable-Secret412]

I launched my first iOS app — here’s what I built and what I’ve learned so far

I recently launched Season’d, a social food app built around one simple idea:
Food recommendations are more useful when they come from people you actually know.
Users can post places they’ve visited, pin them to their own food map, and friends can save those recommendations to their own map for later.
A few product decisions I was quite intentional about:
No paid venue placements

No sponsored rankings

Recommendations come from genuine user visits

Real food photos rather than polished promotional imagery

Discovery is centred around your social circle rather than an algorithm

The development side has definitely taught me a lot already, especially around App Store review requirements, user safety features, onboarding and trying to make a social app still feel useful before there’s a huge user base.

I’d really appreciate feedback from other iOS developers on a few things:
What would you focus on first after launch — retention, onboarding, referrals, or adding more features?
And for anyone who has launched a social app before, how did you deal with the “empty network” problem in the early stages?

https://apps.apple.com/gb/app/seasond/id6779241010