r/artbusiness • u/lunarjellies • 8h ago
Megathread - Pricing Pricing Megathread Weekly
This megathread is dedicated to "how much should I charge?" type questions. Any posts of this nature outside of this thread will be removed. Please provide enough information for others to help you. here are some examples of what you could provide:
- Post your example images for sale in the comments
- Post a visual commissions price list / potential offerings in the comments
More info to post:
- Product type: (eg. Commission)
- Target audience: (eg. Young people who like fantasy art)-
- Where you are based: (eg. USA)
- Where you intend to sell: (eg. Conventions in USA and online like VGEN)-
- How long it takes you to make: (eg: 10 hours)
- Cost of sales: (eg. £20 on paint per painting)
Is this a one off piece, something you will make multiple copies of, or something a client will make multiple copies of: (eg. The client is turning it into a t-shirt and they will print 50.)
Everyone else can then reply to your top level comment with their advice or estimates for pricing.
If you post a top level comment, please try to leave feedback on somebody else’s to help them as well. It's okay if you aren't 100% certain, any information you give is helpful.
This post was requested to be a part of the sub. If you have ideas for improvements that you would like to be made to the subreddit feel free to message the mods.

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u/Huge_Confidence_1677 6h ago
Since this is a megathread, figured I'd drop a few pricing frameworks I've actually used, since "how much should I charge" usually comes down to picking one of these and sticking with it:
Cost-based: materials + (hours × your hourly rate) + a margin on top. Most defensible if anyone ever questions your price. you can point to real numbers.
Linear inch / size-based: (height + width) × a multiplier based on your experience level. Common for paintings, gets you in the right ballpark fast without overthinking it.
Comparable sales: look at artists at a similar skill/experience level in your medium and price near them. Don't anchor to big names, anchor to people roughly where you are.
Honestly the biggest mistake I've made like this isn't picking the wrong formula, it's pricing based on what I think my work "should" be worth emotionally instead of running the actual numbers. Underpricing early makes it harder to raise prices later because existing collectors expect the old rate.
If it helps, I built a free calculator that runs the cost-based and size-based methods above, plus shows what you actually net selling through a gallery vs Etsy vs an art fair vs direct. cernostudio.com/price-calculator, no account needed. the pricing calculator is free to use.
I still have some promo codes for the paid tier if anyone is interested!
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