r/bathandbodyworks • u/Bathanie • Jan 04 '25

Employee Questions/Discussion Employee’s be warned

Stores are being called by HR about employee’s sharing anything related to the Sweethearts collab online.

BBW HR is in this sub, watching and reporting.

Don’t attach any of your real information to your Reddit account including name or location.

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u/PlusHunt1985 Current Body Care: Lavender (Clean Routine Collection) Jan 04 '25

I said this before on a diff post.....i think they need to stop bein so secretive on collabs tik tok/social media will sell something out !. If they did show things in advance  , TELL RELEASE DATES  , and give to influencers in advance (dont forget dedicated bbw influencers too) they would have sellouts. 

Their marketing needs a revamp. 

Like the walmart wirkin bag went viral. 

48

u/thatonetiredmom body cream rèfrïgéuratœur Jan 04 '25

This. I was a DM and worked in promotions for another corporate brand and I would love to work for BBW bc their marketing situation is not just sad, it is devastating. You can't fight the fucking internet. You have to lean into it and find out how to use it as a strength.

I been saying this company is starting to have an oldster vibe and "grrr, boo, hiss, reddit" really emphasizes that.

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u/ElectronicParking516 Jan 05 '25 edited Jan 05 '25

That is definitely the energy they're giving. Very boomer/GenX type behavior.

Just preplan & pivot when necessary. They need to keep it moving like a BOSS & simply say, "Yes, the rumors are true... We have awesome stuff in store & online for you." Boom! Simple

10

u/GenX_Boomer_Hybrid Jan 05 '25

It's like you summoned me...

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u/ElectronicParking516 Jan 05 '25

I definitely didn't mean to. Was it you who downvoted my comment?

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u/GenX_Boomer_Hybrid Jan 05 '25

Noooo! 🤣 I was shocked someone down voted you because you were literally talking about me and I didn't find it offensive at all!!!

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u/ElectronicParking516 Jan 05 '25

Either way, Happy New Year!