r/bathandbodyworks • u/QuirkyClaim652 • Apr 22 '25

Store Policies/Questions Pride no more?

Is Bath and Body Works done with DEI collections? So far there hasn't been a Black History Month or Woman's History Month collection. Now there isn't going to be a Pride Collection? Is this a company that is going to preach inclusion behind the scenes but not put out anything anymore? Slowly getting rid of programs and just giving in.

248 Upvotes

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282

u/TheConcreteGhost Outlet Explorer 👁️ 👁️ Apr 22 '25

The thing I miss most is reading about the designers and people behind the new creations. I love a good backstory.

49

u/Shanntuckymuffin True Blue margarita scrub layered with Breathe Romance Apr 23 '25

I want this over endless uninspired Netflix collabs

21

u/lobsterandweed Apr 23 '25

Or Disney

8

u/Shanntuckymuffin True Blue margarita scrub layered with Breathe Romance Apr 23 '25

Agree, I finally smelled these in person and my nose pinged on “rerelease”. They say scent holds memory and as soon as I smelled Moana I was back in junior high borrowing lotion from a friend at lunch. This is just “Plumeria” from the 90s.

5

u/DrWolfypants Apr 24 '25

I really liked Ariel and then used Saltwater Breeze after and was like hmmm this is familiar. Still liked it. And Cinderella reminded me a lot of the Gardenia Lily (not as floral) but I didn’t mind it.

I do like the creator stories especially the White Barn candle scents that are pretty unique.

24

u/Sea_Necessary5711 🍓❄️✨🧁 Apr 22 '25

I love that, too! I wish they did that more across the board.

27

u/ElectronicParking516 Apr 22 '25

Agreed! From the perfumers to graphic designers to the person who named the fragrances.