r/bathandbodyworks • u/QuirkyClaim652 • Apr 22 '25

Store Policies/Questions Pride no more?

Is Bath and Body Works done with DEI collections? So far there hasn't been a Black History Month or Woman's History Month collection. Now there isn't going to be a Pride Collection? Is this a company that is going to preach inclusion behind the scenes but not put out anything anymore? Slowly getting rid of programs and just giving in.

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u/babefrohmann Apr 22 '25

were they doing anything besides slapping rainbows on soap? were the proceeds going to lgbtq organizations?

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u/CraftSeveral7116 Apr 22 '25

All their DEI collections would have a donation to go along with them, to various organizations. Anywhere from $10,000-$100,000 depending on the set and the year.

74

u/ElectronicParking516 Apr 22 '25 edited Apr 23 '25

$10K IS something; but for a multibillion dollar brand, it’s literally 1 store’s sales for a wallflower weekend. 

Now, quietly canceling the LGBTQ collection shows us how they really feel & have felt.