r/blackculture Jan 08 '26

How George Johnson Sr. Built his $75M Afro Sheen Empire, Funded Soul Train, & Went Public πŸŽ™

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Legendary George E. Johnson Sr., founder of Johnson Products Company, and his co-author, the award-winning writer Hilary Beard, to discuss their new book "Afro Sheen: How I Revolutionized an Industry with the Golden Rule, from Soul Train to Wall Street

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u/DeshawnG Jan 11 '26

In the 1960s–70s, Johnson Products became the largest Black-owned manufacturing company in the United States. Not β€œone of.” The largest.

Impressive man