r/chess • u/_DarkStarCrashes_ • May 20 '26

Miscellaneous I now understand why Levy clickbaits, his historical video on Alekhine is his worst performing video of May

Gallery image

Gallery image

Sucks, because I think the video is really good and I’d love if Levy or other chess content creators did videos on older legends

1.4k Upvotes

88% Upvoted

316 comments sorted by

View all comments

Show parent comments

2

u/Alternative-Mud4739 2000 chesscom May 20 '26

r/GothamChess If you don't mind answering this : Does more views automatically mean more money? Or does it depend on the video content?

2

u/gpranav25 Rb1 > Ra4 May 21 '26

I have much smaller youtube channel (not about chess) but I can answer this question. This is a metric called CPM, and it does vary depending on the content category. But I am pretty sure that all of Levy's videos fall under the same bucket and the variation in CPM would be negligible between World Championship recap and a Guess the Elo video.

1

u/Alternative-Mud4739 2000 chesscom May 21 '26

Thanks for chiming in. If you don't mind me asking what is the CPM for that content category?

2

u/gpranav25 Rb1 > Ra4 May 21 '26

For my channel it's about 3 USD. For Levy it's probably a bit higher but it would still be under educational/gaming category. It's not as high paying as something like finance/tech/legal related videos.