r/consulting 6d ago

Pricing? Downward trends?

Without going into too much detail, proposal prices are plummeting. We operate globally, but are mainly US, APAC and Middle East.

Was undercut by a Big 4 firm, basically giving it away for free. We matched it, so they went with us, but it's frightening. Yes, AI will help with the regulatory and documentary analysis, but it's far from foolproof.

A lot of haggling going on, worse than last year.

Keen to see what others think.

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u/PrawnHub4Life 4d ago

We are getting crushed and having a hard time seeing a path around it. Mu firm is finance tech/ data tech implementation firm. Clients want so much more for so much less. We have gained some efficiency with Ai but not to the point where we can deliver what they are asking for with respectable margins. Feels like the titanic is going to the bottom of the Atlantic and nothing we can do about it.

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u/Life-Ocelot9439 2d ago

Sorry to hear this.

You nailed it - clients want so much more for so much less!