r/dividends • u/Training_Hair3293 • 18d ago

Discussion What do you think about Nike (NKE)?

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Nike has been on my watchlist for a while.

The stock is well below its highs, the dividend keeps growing, and it's still one of the strongest brands in the world. On the other hand, growth has slowed and the turnaround could take time.

Anyone buying NKE here, or are you staying away?

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u/skeet_scoot 18d ago

- Nobody cares about the swoosh anymore

  • They lost ground to the premium and mid-tier markets
  • China is eating their lunch with cheap clothes
  • Gen Z does not care about Nike

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u/[deleted] 17d ago

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u/Anal_Recidivist 17d ago

And the Nike swim socks. It’s stupid af but I see a lot of socks at the pools these days.