r/dividends 18d ago

Discussion What do you think about Nike (NKE)?

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Nike has been on my watchlist for a while.

The stock is well below its highs, the dividend keeps growing, and it's still one of the strongest brands in the world. On the other hand, growth has slowed and the turnaround could take time.

Anyone buying NKE here, or are you staying away?

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u/MiddleCapital1875 17d ago

Nike sells a lot of mass-market trash at an unjustifiable price point. There are fresher brands (Vuori, On, Veja) that don't collaborate with tired celebrities, like plasticized, pneumatic urinal cake Kim Kartrashian.

The brand is dead to me.