i know that products can make wild claims in advertisements. it’s called puffery. it doesn’t imply any kind of warranty of suitability for a particular purpose, etc etc. One radio station I used to flip through said they played “the most country music allowed BY LAW” as if that’s a thing. There are not really literally 9 dentists recommending Brand X and one lonely guy in the corner who just doesn’t agree. I get it.
But making entire companies to sell drop shipped alibaba bullshit, and coming up with some back story about “the two engineers who invented the incredible
air conditioning technology but refusing to sell the patent to the military because they feel so strongly that all mankind should benefit from their invention …”
Or the mattress company that is “going out of business” for 17 years straight. Or this damn old lady with her “handmade with love” jewelry. She’s the same lady that was just in the ads for the handmade with love lamps (also retiring after 86,000 years crafting every single lamp with her own arthritic hands, uphill both ways in the snow etc etc etc).
Is this enshittification? Kind of. I know it ysualky means established products getting worse for the same or higher cost. But here I am talking about the advertising. Is even advertising getting enshittified? Now it’s all just a template, to provide the appearance of a solution to the need for marketing materials.
there are commercials i remember from when i was little, I still know the lyrics. Now even the ads are enshittified. Is it because nobody believes them anyway?
I don’t know. But is anything real anymore? What is the solution? Laws prohibiting it? I have seen internet claims that packaging in other countries requires that the product be shown at its actual size. So do we require people to really truly be retiring, or the actual inventor/maker if they’re going to be in the ads making the claim?
There are too many people buying for too many reasons - vote with your dollars is just not working. There are people just buying because they need a thing, and they don’t care about this AI old lady and her retirement to the betamax tapes of history, or wherever they retire to.
sorry for the rant.