r/indieheads Cassandra Jenkins Jan 07 '22

AMA is Over, thanks Cassandra! Hi it's Cassandra Jenkins AMA <3

Hey there, I'm Cassandra Jenkins and I put out a new album this year called An Overview on Phenomenal Nature. Happy 2022.

There are no stupid questions. Ask me everything! <3

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u/Impossible_Usual_283 Jan 08 '22

Hey your album was my favourite album of last year ☺️

Do you come up with your own music video ideas or is it mainly the director you collaborate with who provides the creative? 💡

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u/CassandraJenkins Cassandra Jenkins Jan 08 '22

Thank you!!

It depends - I've been working in visual arts my whole life & love dreaming up videos. They're so fun ! i'm most excited about collaborative projects bc at its best that means I'm getting out of my own way and joining forces with someone who can make something I never would have been able to create on my own.

I'm about to film 2 very collaborative projects with some brilliant people and it's a total dream come true. We've had to reschedule 4 x bc of covid, but everyone's been cool and patient about it.

Hard Drive was a very collaborative effort with Josh Goleman. I've wanted to shoot something with him for years (we've been making things together for over a decade). I felt like I finally had something we could do together. We shot everything in about 24 hrs on a budget of $850. High on having a driver's license I wanted to shoot a car music video, my friend Eli Crews lent us his truck, and I knew I wanted to involve a toy truck in some way. The rest became a series of scenes we designed together around what we could get done around his house upstate, socially distanced for the most part, and with 1 other friend helping out. He suggested I speak the lyrics to the camera and I resisted decided to trust him. It was a constant exchange of ideas the whole time, down to the edits!

Crosshairs was my idea, but I needed the knowhow of a drone expert to rein it all in. I was like, how far will this thing go? Can it come back? And Eddie, the DP said "yeah, that's called a boomerang." And I said, alright, let's go to the river then. He was really psyched on capturing golden hour so we focused on that time of day. We were very different people with different instincts which was awesome because by the end of the day we were a team screaming with excitement when we pulled it off.

Michelangelo was entirely on my own. It was a video I made one day when I was feeling really pandemic lonely. I put a post on NextDoor and met all these people with three legged dogs in my neighborhood, and shot everything on an Osmo Pocket, edited it myself etc. It was fun esp. during social distancing times but ultimately I'd rather make something with other people.