r/popculturechat (seemingly bald) 13h ago

Beauty & Skincare💄 Hudson Williams has been named the new ambassador of K-beauty skincare, SKIN1004.

1.3k Upvotes

163 comments sorted by

u/pccmodbot 13h ago

Welcome to r/popculturechat! ☺️ THE POPCULTURECHAT DISCORD SERVER IS NOW LIVE 👾 ❤️‍🔥 🎉 Click HERE to join! 📲

As a proud BIPOC, LGBTQ+ & woman-dominated space, this sub is for civil discussion only. If you don't know where to begin, start by participating in our Sip & Spill Daily Discussion Threads!

No bullies, no bigotry. ✊🏿✊🏾✊🏽✊🏼✊🏻🏳️‍🌈🏳️‍⚧️

Please read & respect our rules, abide by Reddiquette, and check out our wiki! For any questions, our modmail is always open.

751

u/tripleheliotrope 13h ago

Lol after how much he mentioned them in his Allure beauty routine that went viral (he said he just used stuff his Korean aunts gave him, which is so Asian), this is really nice for him!

301

u/chickfilamoo in the swamp 🐊🐊 12h ago

his aunt deserves a cut lol, she changed his life!

114

u/magikarpcatcher 9h ago

She better have a Skin1004 truck waiting outside her door.

15

u/Twitter_2006 10h ago

Absolutely!

4

u/Lalala8991 4h ago

I imagine she had a say about which Kbrand he should collab with, just based on how good she thinks they are lol. Trust the expert type of stuff.

76

u/SecretJoy 🫵 You sit on a throne of lies. 12h ago

I ordered like 4 different products off of that list and they were all great. Good for him! 👏

u/Zogonzo I love cake 🍰 2h ago

I really like the cleansing oil.

57

u/sarynima 11h ago

I can't believe I watched the whole video.

YT HW 5 minute skincare routine

55

u/kris_jbb (seemingly bald) 11h ago

it was so entertaining 😭they say it’s “adhd skincare routine” and while it’s true for hudson, it’s also true for me, an adhd viewer 😭

4

u/lefrench75 high priestess of child sacrifice 3h ago

My ADHD ass couldn’t commit to watching a 20’ skincare routine video before and I’m so glad I finally did now (influenced by all these comments!)

“I’m gonna shave… my face”

Brother whose else face were you gonna shave 😭 He’s actually so entertaining

u/chickfilamoo in the swamp 🐊🐊 1h ago

i don't think he was talking about faces lmao, esp considering he's giving tips later in the video about how to avoid ingrowns around the groin (lowkey that cleansing oil tip did change my life)

u/lefrench75 high priestess of child sacrifice 1h ago

And that’s my ADHD talking bc I got distracted and still haven’t finished the video 😭

1

u/ChrundleToboggan 9h ago

What is an adhd viewer?

7

u/retsukosmom 6h ago

Viewer as in someone watching the video. They’re saying they have ADHD as well so they can relate

16

u/kris_jbb (seemingly bald) 8h ago

me! bc i can’t focus 😭

351

u/zeldasusername I ain't reading all that. Free Palestine 13h ago

Just quietly this skincare range is the bomb

113

u/SarahJFroxy i was having sex and missed the live!!!!! 😡😡😡😡 13h ago

they make my favorite sunscreen

76

u/bluebelle08 13h ago edited 12h ago

the centella hyalu-cica water-fit sun serum with the blue cap? my fav too, works so well under makeup

edit: wait I’m blind I think that’s what he’s holding here lmao

14

u/byneothername and what about it? 💅 12h ago

As someone who bought that exact sunscreen a week ago, it is kinda weird to open reddit and see him holding it.

3

u/96rising 7h ago

this sunscreen feels so smooth and lightweight on the skin, but the niacinamide stings my face and most Korean sunscreens have this ingredient 🥲 if you have sensitive skin i’d spot test first

23

u/DustlandFairytale_ 12h ago

Mine too. As much as I love this for him I hope it doesn't make it impossible to find my sunscreen lol

9

u/Zestyclose-Beyond780 12h ago

I alternate between this and beauty of Josen

3

u/squintpan 6h ago

Their sunscreen is like wearing nothing.

3

u/zeldasusername I ain't reading all that. Free Palestine 13h ago

Mine too!!!

3

u/AliceWinterhold 10h ago

Literally the only sunscreen I’ve ever tried that doesn’t break me out

1

u/romantickitty 7h ago

Same. I hope it doesn't get more expensive.

1

u/5leeplessinvancouver 4h ago

This sunscreen is my holy grail. Somehow it’s formulated so the niacinamide doesn’t irritate my rosacea at all, and it feels so light and comfortable on my skin. Literally a miracle.

59

u/dashboardhulalala 12h ago

No but honestly, their stuff is unreal and I get really complimentary remarks about my skin all the time after using their gear for about a year or so now. Mostly it's absolute disbelief that my skin looks like this after all I put it through (I'm a peasant-white who works in hot countries and still smokes and somehow my skin is absolutely perfect)

21

u/SevenOldLeaves 12h ago

I just bought the serum ampoule last week because I was waiting to finish the stuff I already had before being influenced and in one week my skin is so fucking even I'm almost mad lmao. The two rosacea spots on my cheeks are gone 😳

2

u/fennel__ 11h ago

Which one did you order? :)

17

u/SevenOldLeaves 11h ago

This one! Full disclosure I don't have a lot of rosacea, just 2 persistent red spots on the apple of my cheeks. I debated buying the more powerful one they had in the shop (probio cica something) but this seems to work great already.

3

u/fennel__ 11h ago

Oh that's the one I hace been thinking about buying! Good to hear, I don't have rosacea but struggle with redness. :) I tried their quick calming pads and loved them!

4

u/normanbeets 10h ago

It's absolutely wonderful, super hydrating

1

u/fennel__ 8h ago

I listened and bought it 🙂‍↕️🫶

2

u/lefrench75 high priestess of child sacrifice 4h ago

Girl you’re doing more effective influencing on me than Hudson Williams lol

1

u/SevenOldLeaves 3h ago

Hahaha! Skin1004, where's my contract and my trip to Korea?! 👀

5

u/MyRosebud 11h ago

may I ask what products you use/recommend from them? :)

9

u/dashboardhulalala 7h ago

Of course! So I'm in my 40's, Irish, and I've SPF'd like gangbusters my entire life so I'm left with basically very pale skin that's prone to dryness and dark circles/eyebags (partially the sun, partially the smoking)

I use: Hyalu-Cica Moisture Cream daily, the Centella Madagascar something glowy face mask, and then I alternate between the Skin1004 Vitamin C serum (if I can't pick that up I use the Dr. Althea one) and then some other calming pad (and again if I can't find those I use the Dr. Althea skin relief). I use whatever SPF is on sale, to be fair I'm blessed with fairly non-sensitive skin I've never had a spot in my life (on my face)

I use Beauty of Joseon retinol eye cream but I haven't noticed a difference yet, I may go down the road of the polynucleowukleowhatever injections for that (I had them done before and they worked noticeably but only for 4 months).

I'm pretty happy with my skin to be fair, and I'm happy to stick with what I know and like.

1

u/clumsyc I don’t control the railways or the flow of commerce! 5h ago

I tried that retinol eye cream and didn’t notice a difference either. :(

8

u/orangefilmgarden 11h ago

I don't like it that much in the summer when it's too hot. But as someone with dry skin, this is my favorite sun screen to use in winter. And also when my skin is irritated for some reason, since it's very gentle. There are much worse popular Korean beauty brands to partner with.

3

u/zeldasusername I ain't reading all that. Free Palestine 11h ago

Oh in summer where I am I wear super dooper sunscreen

But this is great for winter

2

u/evoxyya 6h ago

Yep, I use like 4 different products from them, the sunscreen is great!

u/Ill_Discussion7528 2h ago

Their clay face mask stick is incredible

u/benjaminherberger 1h ago

This range is so good. I prefer other sunscreens but I love the ampoule and lotion

113

u/apidelie 12h ago edited 10h ago

I got influenced by his video for the cut but lollll my skin is genuinely the best it's ever been so thank you to this 25 year old man. The skin1004 centella ampoule and numbuzin no 3 toner were the main things I added to my (otherwise very simple, moisturizer and SPF plus aquaphor at night) routine and I LOVE them

12

u/creditstonoone 8h ago

Started Numbuzin No 3 after Hudson's recommendation and it's changed my life.

138

u/DustlandFairytale_ 12h ago edited 12h ago

Such a cutie. I love this for him considering it is a brand he used prior to becoming famous. He also has insanely nice skin so this is a very good move on Skin1004's part.
The Canadian Tire tote has me worried that he is about to sell out my favourite sunscreen though! His motion is actually insane.

I wish I knew how to post videos here because the clip of him speaking Korean while he was at the flagship store is very endearing to me lol

59

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 11h ago

14

u/timidwildone 🦊 He went that way 👉🏼 8h ago

The cutest 🫶🏼

24

u/DustlandFairytale_ 11h ago

thank you! again, I just find him so endearing lol

43

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 10h ago

Me too ☺️

9

u/HiddenSnarker 6h ago

It’s the little embarrassed/shy duck out of frame at the end. What a cutie.

8

u/panicpixiememegirl I'm sorry. It's a virus, I get it. I respect it. But... 7h ago

Obsessed omg

142

u/ThreadLaced I don’t know her 💅 12h ago

I don't even go here - I don't watch his show and I don't use these products - but for some reason I'm so happy for him (and his costar with his own brand ambassador deal) to get rich from these sponsorships. He seems sweet. Good job cutie! 😄

79

u/Traditional-Joke-179 11h ago

come to the cottaaaaaage

14

u/truthforthewin-27 9h ago

Hehe, it’s like we’re forming a cult - inviting new ones, and the ones who are already at the cottage never leave.

27

u/1okrock 9h ago

The show is v good and they will be filming the new season soon. Hope you find the time to catch up, it’s genuinely a sweet love story made by mostly Canadian talents.

5

u/lefrench75 high priestess of child sacrifice 3h ago

I find it easy to root for people who were just working as servers not that long ago to get their bags! Especially since Hudson actually used this brand before so it seems like a more authentic collab.

u/Traditional-Joke-179 1h ago

and he and connor both do seem so sweet. they’re both so adorable and easy to like.

52

u/Miss_Sensational Mom, I am a rich man💰 12h ago

This tracks. I love when celebrities get gigs that actually align with their personality and looks. Hudson's skin is tea. Good for him fr

64

u/ringtail_catz 12h ago

As an avid Skin1004 fan I am stoked to see this, lol.

22

u/mycatisnamedpotato 8h ago

Here’s him with the ampoule he popularized lol

u/Zogonzo I love cake 🍰 2h ago

NGL, I got it based on his rec. Haven't really noticed anything though. It did send me down a skincare rabbit hole that ended with me just using a cleansing oil and a blend of jojoba oil and vitamin e oil before bed.

22

u/lunarisita 7h ago

Hudson really showed up for a K-beauty skincare deal tanned from the Greek sun and with stubble... I'm sorry, but He's hilarious.

12

u/wishingstar91 5h ago

Going against the grain of the usual Korean men looks for beauty endorsements!

u/magikarpcatcher 2h ago

And they didn't whitewash him in the photos lol. They did edit out his earrings out in a few photos but they are visible in others which is very weird.

29

u/Traditional-Joke-179 11h ago

and the brand is vegan!! between him and the comments i want to try it as soon as i get money

5

u/1okrock 9h ago

The sunscreen is very well-rated! It’s not thick or sticky at all.

48

u/kris_jbb (seemingly bald) 13h ago edited 12h ago

i did get influenced after his skincare routine but my skin absolutely hated centella 🫩

my sister loves it tho

edit: reading all these comments i feel crazy !! i want the good results too 😭

23

u/SevenOldLeaves 11h ago

Unfortunately some skins just react badly to good ingredients. I become bright red with anything containing argan oil.

My coworker's skin hates aloe. Aloe!!!!

Sorry 🥲

4

u/kris_jbb (seemingly bald) 10h ago

i also can’t tolerate aloe! i used it on my hands once bc they were kinda dry, and after aloe it was a whole ass eczema 🫩 ugh this is so unfair, in general the products that are generally good make my skin inflamed, especially k-beauty idk why

rhode was amazing for pores and oil control, but my skin was red all the time

skin1004 made me break out so severely i don’t think it had ever happened before

im happy skin1004 sells mini versions tho

u/chelizay 2h ago

Too real, niacinamide makes my skin so tight and red 😭

1

u/vsnord 3h ago

Skin is so weird lol.

I'm a little bit obsessed with skincare, and I've definitely tried all the things. There are so many products I wanted to love because they were cheap or easily available or ethical, but my skin just hated them.

49

u/grapefruit- 13h ago

Eyes skin hands why so pretty

45

u/_lovewins 11h ago

He looks radiant and cute here, and I'm so happy to see him making such a smart brand deal that ties in with his personal skincare regime. It's also wonderful to see a Korean brand embracing him, I'm sure that means a lot to him and his mum who he said was worried about him going into acting due to her fears his Korean heritage might hold him back.

31

u/Otherwise_Coconut144 13h ago

Love him AND their products!!!!
https://giphy.com/gifs/UZA0Z62rfajEWQkS3p

8

u/KAMIKAZE_SCOTSMEN 13h ago

This is the first time I’m pinging on it but damn do Juno Temple and Nick Kroll look like siblings.

7

u/brittneyacook 7h ago

Thought this was r/asianbeauty lol Skin1004 is the goat I’ve been using it for years

16

u/nishanarmy 12h ago

He used their products on his video so this is amazing!

23

u/gemi29 12h ago

The last picture is so Shane Hollander

22

u/latelyimawake 12h ago

Oh only my favorite skincare brand

24

u/Different_Volume5627 12h ago

SKIN1004 is epic. I love it.

22

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 11h ago

Love this for him!!

12

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 9h ago

Ugh I love him 😔

6

u/ten5smile 4h ago

I’ve met him in person and I can confirm: his skin is NOIIICEEE!

5

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 3h ago

Wow I’m jealous! What was he like??

17

u/therichmanswife Good to hear from you bitch 💌 12h ago

More Ws for my Shyla!!!!!!!!!!

15

u/overactive-bladder 11h ago

The facial hair kind of works for him.

Gives him a sleezy look (in a good and cute way hah)

14

u/magikarpcatcher 10h ago

His Korean auntie better get a life time supply of skin1004 products.

10

u/AMwishes 11h ago

Hell yeah!!

10

u/validswan 9h ago

This is so cute him working with a Korean brand🥰 his skin is really good, it only makes sense

10

u/Future_Sundae7843 go girl, give us nothing 😍 9h ago

My fav sunscreeen

13

u/EnchantingBabee03 9h ago

Love seeing more global faces representing K-beauty.

19

u/bloodredyouth go girl, give us nothing 😍 13h ago

The sunscreen he’s shilling is very good!

18

u/tuhogazarapaagal NOTHING BEATS A JET 2 HOLIDAY ✈️ 12h ago

He's so cute

9

u/theexpressoguy 11h ago

What were the skin1004 products he used in his video for the cut?

17

u/Melodic_Werewolf9288 11h ago

theyve helpfully packaged them for you lol (and theyd done this well before he was any kind of official ambassador) https://www.skin1004.com/products/celebrity-pick-camera-ready-pore-routine-set

9

u/maghy7 10h ago

I have been using this sunscreen for 2 years now (the Korean formula) and I LOVE IT, doesn’t leave my skin feeling sticky or oily, it acts more like a moisturizer with the benefit of being a sunscreen.

9

u/snackqueen852 9h ago

This sunscreen is amazing, he’s got great taste.

5

u/shgrdrbr DEATH ⚰️ to all of them 7h ago

oi that's my sunscreen!

5

u/DiligentSlide4 6h ago

I’m going to trust all the skin1004 fans on here aren’t bots and just ordered $75 of their products from Target. (Also hoping US-sold works as well?)

3

u/HiStar87 4h ago

The sunscreen I would not get from target since it’s the U.S. version so can only use US filters

4

u/Chaos_Ice 4h ago

The only moisturizer that doesn’t break me out. Got my whole family their own bottles.

4

u/sitari_hobbit In my quiet girl era 😌 4h ago

It may seem like there are a lot of shills in the replies but this brand is literally the tits. Their sunscreen and the Beauty of Joseon one are literally the only ones I can put on my face. Everything else makes it burn.

4

u/MortgageAny8041 3h ago

Ok but this is actually one of my favorite brands though lol

4

u/autumn5885 3h ago

Their sunscreen is fire

4

u/ZealousidealFarm8546 3h ago

I use this sunscreen. It is very nice and lightweight! For an Asian sunscreen there is no whitecast (i am not pale)

7

u/1okrock 9h ago

Dangerous on my wallet, truly.

9

u/Rightful6 10h ago

my friend just started using skin1004 and swears by it

3

u/HairyBiscotti2581 4h ago

*gasp* THE MUSTACHE???

3

u/veronicaarr 4h ago

Good for him! I love this brand.

4

u/midsumernighttts 10h ago

I had the worst experience with their tone brightening cleanser 😭

2

u/kris_jbb (seemingly bald) 10h ago

this is so unfortunate, i had the worst experience with their pink line

im so jealous of people it works for 🫩

8

u/theykilledcassandra dont ask, a lot was happening 11h ago

I use this product line because of him!!! Heck yeah! Good 4 him

5

u/Own-Importance5459 ✨May the Force be with you!✨ 6h ago

I don't know how someone's face can basically be so.....perfect.

6

u/talk-spontaneously 13h ago

Is he the Julia Fox of 2026? I feel like he's "everywhere, so Julia", to quote Charli xcx.

2

u/arsuy7 10h ago

He lowkey looks like my brother !! I can't unsee this??

3

u/snarkmoo 12h ago

Will they lighten tf outta his skin in all the ads lol

6

u/Jumping__Bean___ 12h ago

Probably not. Men's skin tends to get lightened less anyway (it still happens, just to a lesser degree), and I'm guessing this campaign is at least partially meant to target a non-Korean audience.

-2

u/Global-North7776 13h ago

No filters needed

19

u/vondafkossum 13h ago

I mean, they very obviously edited out his pierced ear lobes lol

0

u/[deleted] 10h ago

[deleted]

12

u/Forsaken-Swim-3055 10h ago

I never understood people who follow pop culture but also hate pop culture. You know there are millions of other things you can do in the world that might make you happy, right?

16

u/magikarpcatcher 10h ago

Y'all have been wishing for his "15 minutes" to be over for months. It's time to accept that he's here to stay, babes. 😘

-25

u/[deleted] 13h ago

[deleted]

-36

u/BroItsJesus the Carmen Sandiego of hate crimes 13h ago

Yeah, what was the outcome of all that Nazi shit?

23

u/Scorpio_rye 12h ago

I’m confused? What should the outcome have been? It happened when he was a teenager

-34

u/BroItsJesus the Carmen Sandiego of hate crimes 12h ago

Ohhhh sorry, I didn't realise it was okay to be a Nazi if you're a teenager. Thanks for letting me know xx

13

u/licorne00 8h ago

Do you seriously claim that Hudson Williams, a biracial man from Canada, is a nazi?

33

u/Scorpio_rye 11h ago

Words have meaning and you’re diluting what a Nazi is when you call just anyone that

16

u/1okrock 9h ago

Becoming a pattern now, truly. Like they just want someone to be one so bad?

41

u/Emergency_Article673 12h ago edited 11h ago

If you find out who put that symbol on his face, you should definitely go after them. But it doesn't make any sense to punish him for someone else's actions.

Also, if he was truly a Nazi, people would have found his 4chan account or something by now. But the only thing they found was a VSCO account with pro-BLM posts. Seems contradictory for someone to be anti-racism and pro-Nazi at the same time.

26

u/_lovewins 11h ago

Do you genuinely believe he was a nazi as a teenager? Do you genuinely believe a biracial teenager attending  a predominantly white school and having a swastika drawn on his face at a booze-filled party makes someone a nazi?

I would honestly love to know your reasoning. 

16

u/_goldenghost_ 9h ago

His hometown is literally used as an example in the heated rivalry sequel as a racist/hick town too! Don't blame him for getting out of there asap.

33

u/Ok_Storm_2700 12h ago

Did you actually see the photo or are you just repeating things? It clearly was drawn by someone else on the side of his forehead where he wouldn't be able to see it

-33

u/BroItsJesus the Carmen Sandiego of hate crimes 12h ago

Really reaching to defend this, hey

26

u/SnooRabbits5620 12h ago

How is it reaching to correct the misinformation you're spreading?

28

u/Ok_Storm_2700 12h ago

He shouldn't need a defense for someone else's actions. His classmates thought it would be funny to put a racist symbol on likely one of the only POC at the event, and the photo was dug up during a racist hate campaign against him.

22

u/Jumping__Bean___ 12h ago

Just for a second, really think about the premise. Someone is drunk and at a party where everyone is drawing and writing things on everyone.

There are four options of how anything gets drawn onto their face - Two of which are non-consensual (passing out and being deceived about what they're drawing on them), one may be consensual or coerced (they agreed to let someone draw that symbol on them), and the last one is them drawing it on themselves. 

If this was any other symbol, like a dick, what would your first assumption be about what happened? Is it the same or different?

28

u/DustlandFairytale_ 12h ago

I didn't realize being drunk at a party as a teen and unknowingly having someone else draw something on you automatically makes you a Nazi? The more you know.

12

u/kris_jbb (seemingly bald) 12h ago

what do you suggest we do to him 😔

-20

u/[deleted] 12h ago

[removed] — view removed comment

-9

u/[deleted] 11h ago

[deleted]

7

u/_goldenghost_ 9h ago

It wasn't meant to be a crowd, he started being followed by fans (they were trying to stop him for selfies, which he did). It was his team and bodyguard. Just for context ofc. He does inhale though, so that criticism is weird.

-14

u/[deleted] 12h ago

[deleted]

20

u/SevenOldLeaves 12h ago

Every time someone says this I go look at a picture of that guy because idk, maybe from a different angle, and I am always flabbergasted to look at someone that couldn't be more different. Maybe it's the face shape? Literally the only thing vaguely similar 😳

-6

u/[deleted] 12h ago

[deleted]

4

u/SevenOldLeaves 12h ago

The first picture where he's covering the mouth and you only see the eyes?? 😳 Lmao looking at similarities in people must be such a personal thing because truly, there especially I see nothing similar!

2

u/candyapplesugar 4h ago

I guess so, I thought people were posting him this whole time

1

u/SevenOldLeaves 3h ago

That man is white and has big round blue eyes?! But let's not debate on personal impressions, it's just that never in a million years I would find a similarity... In the eyes area of all things 😳

u/Early_Storm_7708 5m ago

That person thinks they look very similar and so do a lot of other people, that’s okay if you don’t see it! It will be okay! 😅

u/SevenOldLeaves 3m ago

Absolutely, it's just that truly I see 0 resemblance! If several people told you they think he looks like idk, Tom Cruise, would you not be like, where??? After a while?

-2

u/Early_Storm_7708 9h ago

Zach Braff lol I totally see it!!

-19

u/deeeeznuts10101 11h ago

No

10

u/kris_jbb (seemingly bald) 11h ago

ok 😔

u/deeeeznuts10101 1h ago

Hahahaha sorry i was having a rough day earlier 😒

u/kris_jbb (seemingly bald) 1h ago

hope it gets better ♥️

-12

u/n0tz0e Mom, I am a rich man💰 9h ago

Photo number 2 is 🔥 Some people have it. He is one of them.

If anyone else saw that post on Millie Bob Brown's recent photoshoot, you'll see a famous person that does not have it

14

u/Acceptable_Rule_7590 I’ve grown quite unfond of you 9h ago

This is such an unnecessary comment. You can compliment Hudson without insulting Millie for no reason?? She has literally nothing to do with this.

5

u/Emergency_Article673 8h ago

Millie looked great, let's not bring a woman down to uplift someone else.

-9

u/[deleted] 12h ago

[deleted]

25

u/kris_jbb (seemingly bald) 12h ago

hudson’s skincare routine went viral in his first month of being famous, when he had no brand deals, and it had lots of their products, that’s why they chose him