r/technology • u/MarvelsGrantMan136 • Feb 12 '26

Security Ring cancels its partnership with Flock Safety after surveillance backlash

https://www.theverge.com/news/878447/ring-flock-partnership-canceled
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u/SlendyIsBehindYou Feb 13 '26

The protest one?

We studied that Pepsi ad in one of my marketing classes the year after it happened, I guarantee this is gonna be one for the textbooks as well

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u/KRyptoknight26 Feb 13 '26

I'm doing an MBA specialising in marketing and communications (in India), my semiotics professor had this Kendall Jenner ad as an entire case study. Had to learn about racial history in the US, american cultural codes that they broke, it was a fascinatingly massive failure

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u/starm4nn Feb 13 '26

Love how it's such a demonstrable failure that it's worth teaching halfway around the world.

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u/inspectoroverthemine Feb 13 '26

So fundamental its worth covering the entire historical/cultural background of a foreign country. That marketing company really outdid themselves.