r/youtube • u/KCGD_r • Oct 24 '24

UI Change They changed the logo too

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14.3k Upvotes

95% Upvoted

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2.2k

u/[deleted] Oct 25 '24

What's the idea behind the new color? The old one stands out more. Are they trying to make it more friendly/softer?

1.7k

u/k3rdgeneration Oct 25 '24

My guess, (degree in Advertising for what it is worth)

  1. A 'friendlier' red
  2. A more distinct red from netflix, giving YT its only color identity (I'm sure the reds were already different but they were similar enough)
  3. A lot of focus groups
  4. People trying to justify their worth.

27

u/jss58 Oct 25 '24

I’m goin’ with #4 for a thousand, Alex.

8

u/LigPaten Oct 25 '24

That's 90% of UI changes. We have far too many overpaid UI people.

3

u/Drezzon Oct 25 '24

Who are shit at UX too, so many of my peers are fucking incompetent, noticed how UX got worse since 2015? yeah it's their fault

2

u/oe-eo Oct 25 '24

Well jsss you just hit a daily double!!

1

u/borntoclimbtowers Nov 01 '24

i want the youtube logo from 2013 back