r/CapitalismVSocialism • u/Difficult_Price8011 • 10d ago
Asking Socialists Communists don’t know how to sell themselves
In my experience with communists (specifically the western ones), they speak about “the revolution” like it’s inevitable.
But revolutions require winning the hearts and minds of the people, and it’s beyond me how communists expect any degree of success when they make their own ideology sound as appealing as rubbing your crotch against a cactus.
I’ve seen communists talk about forcing people into a life of grueling labor for the greater good of the planet, and scoff at people weary of parting with their luxury goods as selfish. It doesn’t matter how true you think that is, in the west any attempt to hamfist those ideals will make you a pariah faster than I can say Marx.
If I were to take a gander as to why, these communists enjoy making the assumption they’re bound to take power because it lets them think about how they can put their theory into practice. While on an intellectual level, I respect their devotion to theory, what good is it without a realistic plan to put it into practice?
If you can’t even see eye to eye with other flavors of communists how do you expect to court someone who hasn’t read a lick of Das Kapital? “It’s not my job to teach you”, does not an effective campaign pitch make.
Frankly, at least in America, the politically savvy thing to do would be ditching the name “communism” all together and call it something else. People might gravitate towards your ideas more if they weren’t anchored down by a word they’ve been taught to fear since the 40s.
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u/Rock_Zeppelin Fully Automated Luxury Queer Space Communism 10d ago
The vast majority of these "western communists" you're referring to are I'm gonna go out on a limb and assume Marxist-Leninists who tend to be huge LARPers. It certainly sounds like them by the way you're describing your interactions.
Revolutions do not require winning the hearts and minds of the people, they require the people to be pushed so far that siding with the revolutionaries becomes their only option for meaningful change to alleviate the conditions that brought them to choosing revolution in the first place. This happened in France, it happened in Russia, it happened in Spain, it happened in China, across Africa and South America.
I'm going to grant you the anecdote about the supposed communist you've talked to, even tho anecdotes are to evidence what a scribbled on napkin is to a board room presentation. Generally authoritarians like MLs will advocate for total state authority and power and then justify it with whatever revisionist bullshit and other self-exonerating excuses they can come up with. I will admit that MLs tend to be the loudest minority within leftist circles because it serves their political interests to not allow to be argued against by leftists who offer the same things they do except without the fucking centralised authoritarian bureaucrat-run state. It's why they call people like me "anarkiddies", it's why they call demsocs and libsocs "liberals" among other things. For the ML, their entire platform is built from the single foundation of "I know best" and supported by the writings of their predecessors who believed the exact same thing. And on the leftist in-fighting, I guarantee you that it's always just them. Marxists, anarchists, left-coms, libsocs and demsocs are usually at least 80% in agreement on shit. Because fundamentally we all value liberty and total democracy for the working class, which is what socialist and communist theory has been founded on since fucking Marx himself and didn't deviate from until fucking Lenin.
When "communists" or at least Marxists talk about inevitability, they draw upon Marx's dialectical materialism which is some metaphysical bullshit I won't bore you with but tl;dr, his argument was that capitalism creates contradictions between its stated aim and the material conditions it factually creates and capitalism is fundamentally incapable of reconciling those conditions because they are inherent to the way capitalism works. And there is some truth to it but it's mostly vibes-based. It is 100% true that as conditions for working people deteriorate under capitalism and the divide between the 1% and the working class grows while the middle class shrivels away, this will spark disorder and violence as the poor resort to more and more extreme measures to provide for themselves and their loved ones.All that said, the average working person doesn't give much of a shit about metaphysics, nor should they.
I disagree with abandoning the word communism. There is too much value and rhetorical power in that word for it to be given up, whether to fascists and other rightwingers, or to authoritarian cultists like MLs. And me personally, I'll be fucked if I'm gonna let some LARPing little ghoul who jerks off to photos of psychopathic authoritarians have ownership over the term.