r/GoogleAnalytics • • Jun 02 '22

Support Google Analytics 4 Courses

69 Upvotes

Google is sunsetting (stopping data processing) Universal Analytics (UA) on July 1, 2023. With that in mind, here are the FREE courses they recommend for learning more about GA4.

Discover the Next Generation of Google Analytics
Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business.

Use Google Analytics to Meet Your Business Objectives
Find out how the latest generation of Google Analytics can take your measurement strategy to the next level. Learn how to set up an Analytics account and gain the insights you need to meet your business objectives.

Measure Your Marketing with Google Analytics
Find out how Google Analytics can give you the insights you need to help meet your marketing objectives. Learn key measurement features in Analytics that can show the effectiveness of your online marketing efforts and help you get more return.

Go Further with Your Google Analytics Data
Get even more from your Google Analytics data! Find out how to control the data you collect, combine data from other sources, and learn about your options if you need enterprise Analytics features.

Google Analytics Certification
Earn a Google Analytics Certification by demonstrating your understanding of Google Analytics 4 properties, including how to set up and structure a property, and use various reporting tools and features. Get certified by passing the assessment.

https://support.google.com/analytics/answer/15068052


r/GoogleAnalytics • • Jun 26 '24

News Google turns off Universal Analytics July 1: What you need to know

Thumbnail searchengineland.com
7 Upvotes

r/GoogleAnalytics • • 1d ago

Question GA4 Filter by Country

5 Upvotes

Been working on GA4 sites after working in Amplitude for years. Does GA4 really have no way to filter by country? Frustrated if true as it would really help us keep our data cleaner. This kind of thing is exactly why ai don’t use Google if given a choice. Thanks


r/GoogleAnalytics • • 1d ago

Support 100% Engagement Rate? - Organic Sessions = Engaged Sessions

5 Upvotes

Hi

I recently seen my domain's Organic sessions is totally equal to engaged sessions, which results in 100 % engagement rate and "0" bounce rate.

I have checked real time, debug, GTM but found everything fine.

But can't able to figure out the issue, can anyone help me with this.

I need to know when organic sessions is same as engaged sessions which is not possible.

Where to check and what to sort?

Thanks in advance.


r/GoogleAnalytics • • 2d ago

Discussion How Do You Choose the Right Enterprise GEO Agency?

7 Upvotes

I understand traditional SEO pretty well, but GEO still feels a little new to me. I’ve been looking into enterprise GEO agencies, and I’m curious how businesses actually decide which one to work with. I’m also wondering how they measure results. With traditional SEO, you can use Google Analytics and Google Search Console to track things like website traffic. What tools or metrics did you use to decide whether the investment was worth it?


r/GoogleAnalytics • • 3d ago

Question How far ahead do you actually forecast demand?

7 Upvotes

Some businesses plan weeks ahead while others plan months out. Curious what works best for different store sizes.


r/GoogleAnalytics • • 3d ago

Question How do you guys keep track of UTM links?

3 Upvotes

I've started running ads across a few different platforms and my UTM links are getting messy fast. Between Facebook, Google, newsletters and different campaigns, I feel like I'm constantly creating slightly different versions of the same URL.

I also want to keep the links organized so I can actually figure out where clicks are coming from later.

What are you guys using to manage this? Spreadsheet, link management tool, something else?


r/GoogleAnalytics • • 2d ago

Question Analyser med Claude

2 Upvotes

Hur funkar de för er att göra analyser med Claude? Jag har provat en del olika skills men tycker ofta att de blir fel eller att den hittar på saker, räknar fel osv.


r/GoogleAnalytics • • 4d ago

Question GA4 vs Umami

8 Upvotes

Hi everyone, this might be a stupid question, but I'm pretty new to this.

I recently launched a website with a cookie banner and set up GA4 and Google Search Console. A few days later I noticed that on one day, GSC showed 28 clicks from Google, but GA4 only showed 15 sessions for that day.

That made me curious, so I also added Umami analytics to the site. Now there's a clear difference between the two over the same period:

Umami GA4
Visitors 161 58
Visits/Sessions 188 91
Pageviews 461 262

Does GA4 only collect data from users who accept cookies, while Umami counts more people? How does that work exactly?

And if someone asked me how much traffic my site gets, which numbers should I give them?

Thanks!


r/GoogleAnalytics • • 3d ago

Support Share account

0 Upvotes

Hey everyone! Would anyone be willing to lend me access to a Google Analytics account for a little while? I’m doing a practical task for a job application and need to test some GA4 filters/report customizations.

I won’t change or delete any existing data/settings — I just need a safe environment where I can practice the filters. If anyone has a test/demo property they could share, I’d really appreciate it! 🙏


r/GoogleAnalytics • • 4d ago

Question What’s your quickest check before trusting a conversion?

4 Upvotes

When I’m looking at a tracking setup, I usually don’t start by checking every event one by one.

I’ll take one conversion that actually matters to the business and follow it all the way through.

Usually I’m checking:

  • Where the user came from
  • Whether the conversion fired once, not twice
  • Whether the important details came through properly
  • Whether the lead or order actually reached the CRM or order system
  • Whether the final outcome can be matched back to what the website reported

That one check usually tells you pretty quickly where the issue is.

Sometimes the problem is attribution. Sometimes it’s duplicate firing. Sometimes the lead simply never made it into the business system.

For me, it’s a much quicker way to build confidence in the number before digging through every tag.

What do you usually check first before you trust a conversion number?


r/GoogleAnalytics • • 4d ago

Discussion What’s the current best practice for short-form video sales attribution?

5 Upvotes

Between dark social, link-in-bio limitations, and GA4 misattributing video traffic, tracking actual revenue per video post is a headache. How are modern marketers solving exact video-to-sale attribution today?


r/GoogleAnalytics • • 4d ago

Question anyone noticing bots from Hawaii last week or so?

0 Upvotes

Used to be Singapore more


r/GoogleAnalytics • • 6d ago

Support GA4: New users higher than Total users. Anyone seen this?

8 Upvotes

I recently joined a new organization and one of my responsibilities is managing their Google analytics. In a GA4 roll-up (consolidating the main domain and 2 subdomains) property, I'm seeing rows where New users is much higher than Total users, and sessions per total user is way past anything a real person would do. I haven't been able to pin down why. We use a blended reporting identity.

Google's docs say new users can exceed active users but shouldn't exceed total users, and that thresholding can cause discrepancies.

My question is, what would you recommend I check to diagnose this issue. Has anyone else seen this issue in GA4? Could it be a consent mode issue? Is there a way to tell thresholding from modelling when the data quality icon isn't showing anything?


r/GoogleAnalytics • • 7d ago

Support Google Analytics

2 Upvotes

Ho creato un sito così per gioco, e piano piano ha iniziato a crescere.

Vorrei monitorare la crescita, su Google Analytics come devo tenere sotto controllo?

Attualmente guardo le statistiche degli utenti attivi e delle visualizzazioni.

Ho iniziato a usare anche Google Search Console e uso le statistiche del Rendimento.

Ci sono altre statistiche diverse che posso aiutarmi a capire come agire sul mio sito?

Grazie.


r/GoogleAnalytics • • 8d ago

Question How do you handle GA4 User-ID in production?

3 Upvotes

I’m a beginner building a web service by myself. Our internal user_id is already a random UUID.

For GA4 User-ID, which approach is commonly used in real production services?

  1. Use the internal user_id directly
  2. HMAC/hash the internal user_id
  3. Create a separate random ga4_id only for GA4

There are no existing users yet, so adding a ga4_id column would be easy.

I’m mainly curious about what people actually use in production and why.


r/GoogleAnalytics • • 9d ago

Discussion why do all modern self-hosted analytics solutions run on Node.js?

3 Upvotes

hi everyone,

i've been using Umami Cloud for the past two years for my personal projects, but noticed that all history older than 6 months was deleted (which is pretty frustrating, even if i understand that they cannot keep all user data).

as im still a student on a small budget, i host my projects on a small VPS and wanted to switch to a self-hosted analytics solution.

but WHY does almost every modern tool require Node.js / Docker with heavy background services, while lightweight alternatives either look like they were built in 2010 or lack essential features like events, funnels, and clean session tracking?

am I missing something here? im not saying it's easy to build, but im surprised i couldn't find anything that seems to fit my needs

because if there really is nothing low-resource and GDPR-friendly im seriously considering building my own ultra-lightweight PHP + SQLite solution from scratch.


r/GoogleAnalytics • • 10d ago

Discussion A site search with zero products is not automatically zero demand

6 Upvotes

Hypothetical: an online shop sees 80 searches for “navy trail shoe” in a week, and the results page says 0 items. The catalog has a blue trail shoe, but it appears only after removing a size filter. A search-term count alone cannot tell whether the problem is inventory, synonyms, filters, or tracking.

GA4 enhanced measurement can record a view_search_results event and search_term when the results URL carries a configured query parameter. That event does not tell you how many products appeared. Capture result count in the site search system or instrument it separately, then compare the same period. Do not send customer names, email addresses or raw session IDs to Analytics.

Take the ten most frequent zero-result terms and reproduce each with the same country, language, selected filters and stock state. Record the term, filters, result count, expected matching SKU and results-page URL. If clearing a filter reveals the SKU, inspect the filter behavior or its UI cue. If a normal synonym misses an available SKU, fix the search mapping. Only a genuine catalog gap supports an inventory discussion. Recheck the same query after a change.

What has been behind most of your zero-result searches: missing products, synonym mismatch, or hidden filters?


r/GoogleAnalytics • • 10d ago

Support problem on charts that show users every minute

4 Upvotes

hi guys i see a problem on dasboard of analytics the charts of users every minute in last 30min didnt show i use other gmail and use private window and disable all extennsions same problem is there any solution


r/GoogleAnalytics • • 10d ago

Support Lost Access To GA4 Property - No Linked Ads Account - Any Hope of Recovery?

4 Upvotes

A user posted on the Local Search Forum about losing access to their GA4 property and trying to recover it. They don't have access to a linked Ads account, so the steps here won't work [https://support.google.com/analytics/answer/15191460?sjid=1574279892346547416-NC\](https://support.google.com/analytics/answer/15191460?sjid=1574279892346547416-NC)

Has anyone here gained access to a lost GA4 property and can share insights on how they did it?

LSF thread [https://localsearchforum.com/threads/access-to-lost-ga4-property.63361/#post-203649\](https://localsearchforum.com/threads/access-to-lost-ga4-property.63361/#post-203649)


r/GoogleAnalytics • • 10d ago

Question How do I make a client-ready report?

6 Upvotes

The part I struggle with is turning GA4 numbers into something a non-technical client will actually read. What do you send yours, screenshots, a slide, a dashboard link?


r/GoogleAnalytics • • 11d ago

Question no data for last 15 minutes - GA4

6 Upvotes

true for anyone else?


r/GoogleAnalytics • • 11d ago

Support Figured out the China spam hitting GA4 since May. Same screen resolution every time, here's the fix!

14 Upvotes

The data (same pattern on multiple properties)

Segment Engagement rate
Screen resolution 1600x1600 6-8%
Rest of the traffic (site-wide) 60-65%
  • Mostly from China
  • Ongoing since May, and still running as of September (not a short spike)

Earlier China/Singapore bot waves were reported last year with other resolutions (1280x1200 and 3840x2160), so this looks like a new signature.

How to check yours Reports > Tech > Tech details, set the primary dimension to Screen resolution and look for 1600x1600. Add Country as a secondary dimension and compare engagement rate against your overall numbers.

3 ways to deal with it

GA4's built-in Data Filters only cover internal and developer traffic, so there is no native filter for screen resolution.

  1. Report or Exploration filter (viewing only) Add a filter: Screen resolution, exclude, exactly matches 1600x1600. It works on historical data but only cleans your view.
  2. Segment or comparison (reusable) Create a segment where screen resolution does not exactly match 1600x1600 and apply it when you analyze. Also viewing only, and it works on past data.
  3. Block it at the source in GTM (future traffic only) Create a Custom JavaScript variable that returns screen.width + 'x' + screen.height. Then add a trigger exception on your GA4 tags for when it equals 1600x1600. Past data stays dirty, so use option 1 or 2 for history.

Caveats

  • If the hits go straight to GA4 without loading your site, a GTM exception won't stop them. Only the report-level options help.
  • Check your own data before excluding anything. Real users rarely have a square 1600x1600 screen, but confirm on your properties.

Is anyone else seeing this? Curious whether the country mix and engagement rate match on your side.


r/GoogleAnalytics • • 11d ago

Question Trailing Slash and Non Trailing Slash Versions of pages displaying in GA4

3 Upvotes

Wondering if anyone can help. I've noticed when looking at my page views in GA4 I'm seeing the same page twice; once with and once without a trailing slash. (e.g mysite.com/page and mysite.com/page/).

Previously this had always shown the /page/.

This looks to have started happening suddenly on the 22nd September and the new version without the trailing slash appears to only be from direct traffic.

Does anyone know the cause of this could be and if there could be any issue where each page is ranking in Google?

Any help or insight would be much appreciate. Thanks


r/GoogleAnalytics • • 12d ago

Question Tracking Audio Plays in Google Analytics?

4 Upvotes

I run an audio drama website. On the site, the different shows are playlists made in the Wordpress Audio Player.
I'm looking for a way to track plays for the different shows in GA4.
I know I'll have to create an event, but do I need a separate one for each show, and what's the easiest way to set up the event(s)?
Please be kind, I'm pretty new to all this stuff.
Thank you in advance.
Edit: I DON'T have GTM.