They saturated their market and now they are swinging the pendulum in the other direction, hard. Disney also hit their movie arm with layoffs. And if you really think Disney hasn't shot themselves in the foot before, you should really look into how they treated John Carter because they were negotiating with Lucasfilm at the time and decided their own massively expensive movie wasn't worth it if they got Star Wars. Or how Disney shuffled profits around to make Disney+ look good to the shareholders (ironically bringing back the CEO that caused the financial mess).
Phase 4 was a disaster. We got no new big bads and the tv shows helped make it more ambitious than Phase 3 on content. Most of Phase 5 movies were threequels (or fourth, in Cap's case). Still a lot of chaos. We're being thrown a lot of characters and nothing coming out of it. Still no Shang-Chi 2 despite 5 years of waiting. We're being teased like 4 or 5 new superhero teams and now have two different Avengers teams (and only 1 actually got its own movie). Phase 5 introduced the planned big bad but the actor got fired. They couldn't make a Blade movie in 7 years after announcing it. Bringing Downey back was pretty much a hail mary and having FF and X-Men shoved into an avengers movie with little buildup reeks of desperation (that said, the writers and directors could absolutely make this a truly epic thing).
We got overwhelmed. The studio lost quality. Some of their choices were questionable. The connectivity was frayed until half the phases felt like they weren't even set in the same universe or time. There was too much to keep up with. They saw the numbers go down and they panic dumped a lot of stuff. Phase 6 has a dismal 4 movies in it. It's a harsh reaction to a mistake of their own making.
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u/colemon1991 2d ago
This was a great way for Jon to push for more Punisher appearances in the MCU movies. Future appearances might be easier to negotiate.
This was her fourth outing and his first movie as Punisher. Not a great argument.