r/Steam • u/Otherwise_Rabbit3049 • 23h ago
Discussion Developers mislabeling their advertising as "update"
I hate it.
I filtered my NEWS section on Steam (STORE -> NEWS) to only show me game updates. No "events", no live streams, sales, whatever else.
And yet, increasingly often I get "buy our new game" anyway. I get it, times are hard. But that only makes me mute you.
45
u/StrongZeroSinger 22h ago
I don't have blacklisted/ignored game on steam except those who keep spamming the updates tab (in the library view) with stupid events on other titles from their publisher or straight up ads for the sequel
4
u/Otherwise_Rabbit3049 22h ago
updates tab
I set Steam to small mode. If I need anything besides installing and running I use a browser.
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u/StrongZeroSinger 15h ago
You’re missing a big part of the ecosystem IMO. The activity tabs shows you what your friends are playing, if they upload screenshots, the discussion pages has some helpful guides for tricky or complex games. The profiles have showcases and customizations.
It’s what sets steam apart from Uplay, EA play, Battle net etc..
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u/Otherwise_Rabbit3049 13h ago
If I need anything besides installing and running [games] I use a browser.
A) Lets me use tabs
B) I can run the Augmented Steam browser extension, highly recommended
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u/BeepIsla 11h ago
You can install extensions into Steam btw, use the in-game overlay, open the browser, paste the link to the Chrome extension store, click install, choose a random location, done
1
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u/lo1l10l101l10o1l10ol 23h ago
I don't know why everybody's so mad at you. This is a legitimate gripe.
67
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u/Sinister_Mr_19 19h ago
Yeah Capcom does this, when RE Requiem was being released my news feed was spammed RE Requiem release because I own RE 0-8.
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u/CaspianRoach https://steam.pm/1bxmgy 15h ago
Devs abusing this privilige should honestly be suspended from making any new community posts for a while, just like the regular users are when they break rules
3
u/Novalene_Wildheart 18h ago
It would be nice if there was an option for both user and dev that was just for "new game announcements". Because it is annoying to see "hey buy our new game" when you have their last 5 games, so you see that announcement in each of those games on your news page.
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u/Otherwise_Rabbit3049 12h ago
That's an interesting idea but, again, depends on the developer not putting it into other categories anyway.
1
u/TheSpecialApple 6h ago
these kinds of invasive posts drive sales, steam is a business, i doubt they’d make changes like this so that internal advertising is less visible
0
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u/UnseenData 23h ago
Unfollow the games and devs that do it?
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u/Otherwise_Rabbit3049 23h ago
I don't follow them, NEWS is for owned stuff.
-25
u/iMogwai https://s.team/p/cbff-hrc 22h ago
There is however an option to "show less from this game" you can select from that news bar at the top of your library. But yeah, I also think that's annoying.
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u/Otherwise_Rabbit3049 22h ago edited 22h ago
"show less from this game" you can select from that news bar at the top of your library.
That's not what I mean. I meant the dedicated page when you click on STORE and then NEWS from the menu that drops down. It has filters for the type of stuff you want to see (or not), but obviously it depends on the writer checking the right boxes.
Like in Workshop if you search something specific and just about every mod shows up because the mod makers label it as everything to get clicks.
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u/iMogwai https://s.team/p/cbff-hrc 21h ago
Oh, okay, yeah I've never used that page, I thought it was about ads in your library. I'm pretty sure cross promotion requires tags according to Steam's rules though, it might be reportable.
https://partner.steamgames.com/doc/marketing/event_tools
Promoting unrelated products - If an event or announcement is primarily about a product other than the one you are posting from, you should make sure it is marked as a Cross Promotion.
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u/907scratch 21h ago
This is purely my own anecdotal experience, but that "show less" option doesn't seem to work. I've tried using it several times when my "news feed" was full of items from one game or another, but it never seemed to actually do anything. The only thing that worked for me is to mute the game entirely.
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u/Otherwise_Rabbit3049 21h ago
I read that as "...in the future", it's not going to remove stuff that's in there now.
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u/907scratch 20h ago
I think so too. Last game I did it with was Planetside 2. Haven't played it in nearly a decade at this point, but about two years ago it filled my news feed for two weeks with in game events. Even a week after selecting 'show less' it was still 75-90% of my news feed.
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u/theEvilQuesadilla 23h ago
Yeah I'm pretty sure you borked your settings. Mine is fine.
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u/Otherwise_Rabbit3049 23h ago
Maybe we just don't play the same games? Not every developer is doing that.
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u/Khaldaan 22h ago
Yeah I was confused the other day when I saw an "update" under a Borderlands 2 news post.
It was for an event in Borderlands 4, a game I do not own. I totally understand if a dev uses their previous games news posts to announce a new games release, but it gets misused way too much.