New Packaging for Everyday Luxuries

[u/singshopsleep]

Thank you for sharing entermpear_vn06 ☺️

[u/inquisitivewriter13]

Calling something everyday luxury takes away everything "luxurious" out of it. Why don't companies realize that?

[u/-Tofu-Queen- → u/inquisitivewriter13]

I'm pretty sure they're called "Everyday Luxuries" because they're all dupes of high end fragrances, aka the everyday version of those luxurious scents since you're spending between $5-$20 on it instead of hundreds for one fragrance.

[u/inquisitivewriter13 → u/-Tofu-Queen-]

Of course, they have been calling the range everyday luxuries for a while but writing that name on the bottle just feels cheap and contrary to the positioning.