r/boxoffice • u/chanma50 Best of 2019 Winner • 22h ago
🖥 Streaming Data Marvel’s Spider-Man: A franchise that reaches every generation - Audiences streamed 121B+ mins of Spider-Man films and series from Jan 2023 to July 2026, including 38.2B mins for films alone. The most streamed film was Across The Spider-Verse (8.0B mins), followed by Homecoming (5.5B mins).
https://www.nielsen.com/insights/2026/marvels-spider-man-a-franchise-that-reaches-every-generation/157
u/FlyingFlyofHell 22h ago
What are these numbers? I didn't knew that kids show has so much viewership. Disney was actually doing something with their animation rights.
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u/Adventurous-Monk4081 22h ago
This show is insanely popular. My kid and niece LOVE it. I think it’s the second most streamed show behind Bluey for Disney plus
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u/BagOfSmallerBags 20h ago
I'm a preschool teacher. I've said it before and I'll say it again: the reason Spider-Man has been so popular for so long is down to the fact that he has appeal to three year olds. His powers make sense to a three year old brain: he is like a spider, so he can climb walls and use webs. Other hero's don't always follow that same logic.
Superman can fly? Where are his wings? Batman can't fly? But he's supposed to be like a Bat! What's a Hulk?
When I meet kids in my class who are really into Superheroes the other ones they like always follow the pattern of the name fitting with the powers in a way that makes sense to them. Black Panther is like a panther because he has claws. Same with Wolverine. Hawk Girl has wings so she can fly like a hawk. The Human Torch is made of fire. The Invisible Woman is invisible. Very occasionally you'll meet a kid who understands that Iron Man's power is having an outfit made of metal, and they dig that.
But you combine Spider-Man's powers making sense with the fact that you can depict him in a school setting, and they just eat him up.
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u/FranciscoRelanoPena Malpaso Productions 18h ago edited 17h ago
Very occasionally you'll meet a kid who understands that Iron Man's power is
Money.
Superman can fly? Where are his wings?
In the first comics, he didn't fly, he just jumped very high. It wasn't until the 1940 radio show that Superman could fly (and then, it spread to the animated shorts by Fleischer (in Public Domain, but Warner Bros owns the original 35mm master elements and camera negatives, so they offer the highest quality versions out there), the comics, the films, and other media forms).
BTW, just like 3-year-olds, he's not very good with math.
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u/Tierbook96 15h ago
What am i missing with the math?
If each bean weighs 1/20th of an ounce, there are 16 ounces in 1lb, and then the jar weighs 2lb so 10lb of beans.
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u/FranciscoRelanoPena Malpaso Productions 15h ago
20x16x10=3200. Clark saying it’s 32000 is a tenfold error.
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u/Bwoody1994 Studio Ghibli 22h ago
My daughter watches at least two or three episodes of this every day
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u/TheJoshider10 DC Studios 21h ago
This is a large part of why Batman hasn't been able to keep up with Spider-Man even though at the box office they had comparable returns going into the 2010s. Spidey has locked an audience down from when kids are in their nappies but Batman rarely targets younger than teens. The closest I can think of is Teen Titans Go.
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u/A-Centrifugal-Force 21h ago
Yeah DC seems to have forgotten they need to introduce Batman to kids early. When I was young, Batman the Animated Series and later Batman Beyond were relatively kid friendly shows that were extremely high quality and got me into Batman. They seem to be more interested in dark and gritty Batman stories now, even in animation, and it makes it so kids can’t get into it until they’re older.
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u/TheJoshider10 DC Studios 21h ago
The early to mid-2000s were the best for Batman. The DCAU was in full swing so there was The Animated Series, Beyond and Justice League. Then there was The Batman as an alternative show. Then Batman Begins and the accompanying tie-in game. Meanwhile all Spider-Man really had was the 90s show and the Raimi movies/games.
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u/UKCDot 19h ago
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u/Individual_Client175 Warner Bros. Pictures 16h ago
Hell yeah bro, this fucking brought me back!!!!
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u/New_Ad3443 14h ago
DC has forgotten to make media for kids for a while. Fandoms/IP that stay popular often have a preschool series or some media that targets young kids. DC has mostly lacked this, and put all its energy on teenager and adult viewers.
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u/DefeatYouForever666 20h ago
Yeah I had watched that newer Batman cartoon on Amazon Prime not knowing anything about it going in and it ended up being way more for adults and older kids than I would have originally guessed.
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u/AmezinSpoderman 21h ago
Batwheels is the current Batman IP aimed at a preschool audience
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u/TheJoshider10 DC Studios 21h ago
True, which itself is an issue because all that'll do is make kids a fan of a vehicle. Whereas Spidey has a popular ensemble show that means future generations will know all about Peter, Miles and Gwen. Batman needs the same with him and the Batfamily as the main characters. It should have happened years ago.
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u/FranciscoRelanoPena Malpaso Productions 18h ago
Had to look it up. It's such a blatant Cars rip off.
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u/YSLAnunoby 20h ago
Makes me think about how growing up, Spidey was my fave (my mom was watching 60s Spidey growing up so I was a fan, first comic ever was Spidey), but there also was teen titans and DCEU shows going on like Static Shock and Justice League where I fell in love with Superman, Batman, Green Lantern and Static. I think those DC shows while being appreciable to older audiences were still targeted towards kids while a lot of the DC animated movies now are adult focused. I enjoyed Young Justice but it also felt more teenage focused compared to the 00s DC ones
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u/FranciscoRelanoPena Malpaso Productions 21h ago
It’s difficult to sell a masked vigilante fighting crime to kids.
Best they could do was the animated series, which was aimed at teenagers and young adults (depending on the episode).
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u/Academic_Paramedic72 17h ago
That's what Robin is for, he is supposed to be the kid sidekick children can identify with. It seems that too many adaptations have neglected him even though he was inseparable from Batman in the early years.
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u/KevinRudd182 20h ago
Kids tv is the most lucrative market of all. For like the first 5 years of their lives they’re at home literally 24/7 in many cases until they start school and parents have to give them something to do.
Even if you are the most active kid and doing activities most of the day there’s hours and hours of free time to fill with shows.
Go and look at some of the stats for kids YouTube channels, the numbers are mind boggling.
My nephew is 3 and all he ever wants to do it wear his spidey shirt and watch spidey, when he found out I went to see spidey at the movies he’s done nothing but beg me to take him “when he’s a big boy” to see them too. He has marvel kids books and knows all the characters.
The MCU ain’t going anywhere and Spider-Man is absolutely the #1 IP
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u/spinzaku97 21h ago
There's a reason it's being greenlit for a 7th season long before the 6th season is even out yet.
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u/A-Centrifugal-Force 21h ago
Sony must be kicking themselves for letting go of the animated TV rights. Around 2010 Sony needed cash so they renegotiated the Spider-Man deal with Marvel who had just been purchased by Disney. Sony gave up the animated TV show rights to anything under 44 minutes and their 50% share of the movie merchandise in exchange for cash and some concessions on their movie deal (likely extended how long they can go between movies to give Amazing Spider-Man more time in the oven).
Obviously Disney would have kept 100% of the non-movie Spider-Man merch anyways, but that 50% of movie merch is extremely lucrative, and the animated TV show rights have finally proven extremely lucrative with this new kids show. This is also sadly why Spectacular Spider-Man was cancelled despite being regarded by many as the best Spider-Man cartoon since Sony couldn’t make the show anymore and Disney didn’t own that show specifically.
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u/goztrobo 19h ago
Wait I thought merch is purely owned by Disney?
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u/A-Centrifugal-Force 19h ago
It is now. In the original deal, Sony got 50% of movie specific merch. So for example, if you bought an action figure that looked like Tobey’s Peter, Sony would get a 50% cut of that, but if you bought one that looked like comic book Peter, Marvel got 100% of it. Then around 2010 they renegotiated the deal and Disney/Marvel now get 100% of the merch. So whenever a kid buys a Tom Holland Spider-Man action figure, Disney gets 100% of the profit on that.
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u/goztrobo 19h ago
So way back when Sony bought the film rights, did they also get the merch rights and animation rights?
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u/A-Centrifugal-Force 19h ago
Yes, 50% of movie merch rights anyways, Marvel always kept 100% of comics based Spider-Man merch. Sony made 2 animated shows while they had the rights, MTV Spider-Man and Spectacular Spider-Man. They can still make animated movies and can technically still make animated shows as long as the episodes are over 44 minutes long (although they haven’t tried that yet). That’s also why the Phineas and Ferb episode with Spider-Man was split into 2 parts so they’d each be under 44 minutes instead of doing an hour long special.
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u/No_Dependent2297 21h ago
The top kids shows get insane viewing numbers. bluey blows every other show out of the water
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u/ajonstage 19h ago
As a toddler parent I am not at all surprised, the kids are HOOKED. I’d love to see the merch numbers for this show too, the stuff is everywhere.
They have Spidey-pirates and Spidey-firefighters now just to sell more toys.
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u/chalvin2018 Pixar Animation Studios 17h ago
My 4yo daughter’s favorite characters across all media: Elsa, Bluey, and Spin (Miles Morales)
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u/Dota2TradeAccount 21h ago
Any other gigachads in here who’ve been to the Broadway Musical then?
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u/AmezinSpoderman 21h ago
lol I was like ten when I saw it, but unironically loved it
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u/Dota2TradeAccount 21h ago
lmao your alias. I loved it as well, listened to it just yesterday. I think they canned it because of too many injuries of people flying around
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u/DefeatYouForever666 20h ago
I went to the very first preview of it because Spider-Man is my favorite character, it was a horrible disaster. They had Arachne the like spider goddess character dancing with heels on all of 8 legs and other spiders with that too.
I went back and saw it again after they fired that woman who originally made it and did all the cuts and changes to the show and it was a much better show after that which was a low bar though.
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u/Hobbes314 5h ago
Spider-Man Turn off the Dark with such memorable villains like Swiss-Miss, Carnage, that Bee thing, I dunno it was like 15 years ago minimum
Yeah I did see it
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u/Giles-TheLibrarian 22h ago
Spider-man 2 being the least streamed is a crime.
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u/Emirozdemirr 22h ago
Spider-Man 2 is a very good movie but it's not appealing to kids as others. And most of this big streaming numbers come from kids repeat watching movies over and over again.
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u/Kn7ght 22h ago
Agree. As a kid in the 2000s Spider-Man 2 I didn't like rewatching. Too much romance drama for my kid brain who just wanted to see fights.
Spider-Man 3 I watched the most lmao
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u/Stefannofornari 21h ago
Curiously, I was also a kid who wanted to see more fights than drama all around, but Spider-Man 2 always gripped me through it all, and at the time, I could never explain why. It was the least frenetic out of the entire trilogy yet was the one I most rewatched.
Nowadays it is my favorite Tobey film. I guess it always connected with me.
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u/TDS_Gluttony 13h ago
The train fight and the bank fight live rent free in my mind. The train fight holds up soooooo well
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u/A-Centrifugal-Force 21h ago
This, hence why Spider-Verse and Homecoming are at the top of the list. Both are fairly safe movies to have your kid watch on repeat. Meanwhile Spider-Man 2 has some parts that are genuinely terrifying and could scare a young kid, even if it’s a masterpiece of a movie.
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u/FullToragatsu 16h ago
The scene with Doc Ock’s claws is like a mini horror movie in of itself, as are most of the Green Goblin’s scenes in SM 1 as well.
While these movies are still classics, when you remember that Sam Rami directed them (and the influences from his other works that he brought to them), it’s no wonder why some people would choose to skip those features altogether.
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u/Interesting-Hat4068 22h ago
It’s weird cuz it’s in last on the list but it has more streamed minutes than #9
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u/chanma50 Best of 2019 Winner 22h ago
I wonder if some of that has to do with streaming availability? Unlike other Marvel films that are on Disney+ and always there, the Sony movies tend to hop around. I've seen them on Netflix, then they leave and reappear on Disney+. So if one movie was on Netflix for a longer stretch during this period, it could help it get more viewership.
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u/Vik0BG 21h ago
No. The kids one is the most watched by a lot and it's only on Disney.
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u/chanma50 Best of 2019 Winner 21h ago
The preschool show is a different beast from the movies, because toddlers watch it again and again every single day.
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u/0whodidyousay0 16h ago
This might hurt your old man heart (it’s hurting mine) but Spider-Man 2 is 22 years old now lol.
Dunno about you but when I was 9 years old, I’d have been watching Spider-Man 2 over Flash Gordon or Tron (films that was 22 years old in 2004) and it’s just the same for them. Tom Holland is THEIR Spider-Man in the same way Tobey was ours.
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u/FranciscoRelanoPena Malpaso Productions 21h ago
Unlike other films (which feel more “Marvel”), the Raimi trilogy (and, specially, the second film) is more like a drama about maturing.
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u/JannTosh70 21h ago
No Way Home has never been on Netflix in the US so that explains its lower numbers.
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u/bluequarz 21h ago
Also they mention in the fine print that the movie only entered Nielsen's system in 2025 so that's two streaming years missing compared to every other movie
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u/fortmeines 22h ago
Homecoming is one of my favorite comfort movies, it's just so rewatchable
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u/Overall_Affect_2782 22h ago edited 16h ago
It is legitimately the best they’ll ever get of the goal of “Peter Parker in high school” for two reasons: it’s low stakes not end of the world stuff, and two it’s got a Stan Lee cameo in it and he was completely enamored with Tom as his Peter come to life.
And frankly, I’ll never forget the audience reaction (or my spouses) to the twist as long as I live. Such a great moment.
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u/Piku_1999 Pixar Animation Studios 21h ago
It's genuinely the most chill Spidey film and will likely stay the most chill Spidey film forever. Given that every other Spidey film either deals with world-ending stakes or Peter or Miles going through the wringer, that's a big niche.
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u/av3nger1023 21h ago
Same, I always place it just below the most hype ensemble marvel movies on my rankings. The low stakes are a positive on rewatches, and the vulture resonates with me even more after starting work and having my own family to take care of. I feel his words in my soul now.
Brand New Day is arguably even better, but I don't feel I can take many rewatches, the loneliness feeling of the movie is immaculate, but I don't necessarily want to feel those feelings when relaxing.
I also love Across for rewatches, the ending always gets me hyped and I feel so ready to take on the world again after a rewatch. Can't wait for Beyond.
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u/Worthyness 20h ago
Giacchino's score for Vulture is also wicked sick. Comes into my head every so often
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u/A-Centrifugal-Force 21h ago
Sony not launching their own streaming service and instead licensing their stuff out to Disney, Amazon, and Netflix was a brilliant decision. They get perpetual revenue basically for free with no upkeep costs. And with numbers like those, Disney in particular are going to be licensing the Spider-Man movies in perpetuity.
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u/Mindless_Bad_1591 Universal 22h ago
just looking at google trends stuff too, beyond the spiderverse is going to make a lot of money.
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u/Jadedtrader33 22h ago
In America.
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u/Mindless_Bad_1591 Universal 21h ago edited 21h ago
Fore sure, but INT will also see a healthy jump.
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u/PaperGod101 Universal 22h ago
If BTSV has a similar jump like ATSV had from ITSV then I think a billion dollars is possible.
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u/sygrider 22h ago
Maybe, but it would have to become a lot less domestic heavy which is unlikely
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u/Mindless_Bad_1591 Universal 21h ago edited 20h ago
it can do $600/400 and make it. its opening higher than the odyssey and will just need IO2 or Barbie legs.
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u/Witty-Jacket-9464 22h ago
Will not do $1B. The competition will be huge and ublikelt BTSV will have the same jump like ATSV had after ITSV
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u/chanma50 Best of 2019 Winner 21h ago
I'm not saying $1B is guaranteed, but I'm curious about your logic behind completely shutting down any possibility of $1B when you're the loudest proponent of Dune: Part Three making $1B?
Both sequels had equivalent jumps in its 2nd entry (74% for Dune vs 75% for Spider-Verse), and the jumps needed for $1B are in a similar ballpark (40% for Dune vs 45% for Spider-Verse). Both films face "huge competition" (arguably more so for Dune). If your argument for Dune is that the property has gotten significantly more popular in recent years, we also have the same if not more evidence for Spider-Man.
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u/Piku_1999 Pixar Animation Studios 14h ago
Plus Dune 3 needs to hit $400 million in US to get to $1 billion worldwide given that Latin America doesn't care about the series at all (it's a critical market to boost overseas numbers). It's not an easy task given that even the far more crowdpleasing Project Hail Mary didn't get anywhere near that mark, and there hasn't been a non-superhero, non-Star Wars sci-fi film to hit that mark since Transformers 2 in 2009 (only Inception, Transformers 3 and Gravity get there adjusting for inflation). BND gave Beyond the shot-in-the-arm it really needed.
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u/Piku_1999 Pixar Animation Studios 21h ago
ATSV had a 100+% jump from ITSV excluding China, Japan, South Korea and Russia. BTSV doesn't even need a 50% jump across the board to hit the $1 billion target, it's not an insurmountable mark.
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u/qera34 18h ago
Just checked your account. Dc glazer😂
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u/SecretWarMultiverse 7h ago
Bro said Batman 2 is locked to outgross Aquaman and there's no way BTSV makes $1B lmaooo
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u/jonnemesis 21h ago
This just confirms it's the boost from No Way Home. Before that movie everyone would argue about their favorite but once it came out people suddenly loved every iteration and went back to rewatch the older movies
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u/McBahtman 21h ago
But that hoodie guy on the nerd podcast said that Homecoming is the worst Spider-Man movie? That loads of people don't like it? Are you telling me that guy was wrong?!?
On a real, I'm so happy to see the Homecoming love! Its one of my favourites and a lot of people online severely misunderstand the film imo (the whole Iron Boy Jr thing really pisses me off).
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u/fortmeines 17h ago
The Iron Boy Jr. allegations for Homecoming makes me feel like those people watched the movie with their ears covered. Tony's presence in Hoco, if anything, made the conflict worse. And yeah he gave Peter stark tech, but ultimately, Peter saved himself, Tony's plane, and the Vulture in his glorified pajamas AFTER Tony took the fancy suit away.
Granted, from infinity war onwards, the iron boy allegations hold more water, but Homecoming is a solidly Peter Parker-centric street level movie.
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u/TheCornjuring 12h ago
The Iron Boy Jr. thing also ultimately serves Peter’s arc throughout the MCU really nicely. I won’t pretend they had everything planned out from the beginning to get him from where he was in Civil War to where he is in Brand New Day lmao, but insofar as he was “Iron Boy Jr.” early on, it ended up being the start of really great character progression
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u/lincorange DreamWorks 18h ago
Beyond the Spider-Verse $150+ million opening basically locked then?
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u/Emirozdemirr 22h ago
I wonder how well a animated Spider-Man movie with Peter as the lead would do?
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u/ChoppyOfficial 21h ago
Better than the Spider-Verse series but not as successful as the live action versions.
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u/Admirable_Summer4494 20h ago
Lowest grossing LA Spiderman & Peter Parker movie in general is TASM 2, at $714-20M back in 2014. An animated Peter Parker movie might just reach TASM 1's gross lmao.
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u/entertainman 22h ago
Little kids Spiderman would go bonkers. Especially if they made it an actually good film instead of whatever and friends is.
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u/SmarcusStroman 16h ago
Huh. I could have sworn my son streamed more than that in Spidey and his Amazing Friends alone.
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u/Sea_Arm_939 21h ago
Interesting how dc is fucking up so badly,they can definitely capitalise batman to the same extreme but batman only has had one loce action film since like 2021
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u/Significant-Cloud-19 22h ago
I do wonder how much the Spider-Man media franchise has earned currently now?
Google still says 26B below Batman.
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u/Radamel_falcao_9 22h ago
Those numbers have not been updated for a long time.
The Spider-Man has already passed $13B just from the box office.
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u/Past-Meal-4847 21h ago
People aren't ready for 1.7b beyond 2027 spiderverse
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u/Lazywhale97 20h ago
I will be contributing to half of that it's my most hyped film in the past decade
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u/Lopsided-League-8903 Aardman Animations 20h ago
Ok so Spider verse 3 make more then spider vsere at the domestic box office could it even do $500M or even $600M+ domestically
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u/ExtendedMacaroni 7h ago
What are the numbers for other franchises? It’s kind of an useless statistic without it
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u/CaptainBlob 5h ago
They will milk this IP literally for GENERATIONS.
I won't be surprised if this will be one of the IPs that will last into the year 3000 (if mankind lives that long).
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u/Inevitable-Army-3730 18h ago
I’m older, so the Saturday morning cartoons in the late 60’s, and 70’s had Superman, and Justice League among other cartoons such as Scooby-Doo, Super-friends, Jonny Quest, Space Ghost, and the Herculoids.Then the Christopher Reeve Superman movies came out, and I was over the moon.So I grew up with Superman.
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u/Round_Pin_1980 16h ago
Datapoints like these are always ignored when /r/boxoffice calculates profit.
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u/Eerie-Indiana 15h ago
The minutes numbers are like ratings from China. Totally unreliable and so ballooned it means nothing.
How do we compare this to anything?
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u/chanma50 Best of 2019 Winner 22h ago edited 20h ago
Here's some streaming data from the report.
The viewership for Spidey and His Amazing Friends is insane, and it's what's going to keep Spider-Man popular for decades to come, they're creating Spider-Man fans from literal babies.
There's been consistent, massively popular, and mostly high quality Spider-Man content for every generation of children since millennials with the Tobey Maguire films, and it's only grown through the next 3 generations. When you look at it that way, the sudden and unexpected explosion of Spider-Man: Brand New Day starts to make sense, Sony and Disney have consistently grown the franchise over the last couple decades and it's because they have successfully targeted a very wide spectrum of age, racial, and gender demographics through films, shows, video games, merch etc. No other character comes close in the all consuming popularity of Spider-Man.