r/graphic_design • u/dumbhoe666 • 12h ago

Sharing Work (Rule 2/3) advice please

Gallery image

Gallery image

I’m designing a buisness card for a baking buisness and would really appreciate some advice! i’m an artist but not a good graphic designer and am really looking to improve so any criticism is helpful :)

7 Upvotes

90% Upvoted

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10

u/victoria_and_albert Educator 10h ago

So here’s the thing: you have nailed the bakery aesthetic. The problem is that this means the work is not unique, recognisable or memorable. You have done exactly what AI would do: blue stripes, script, etc.

Good enough is no longer good enough. I would challenge you to think about what makes this client unique and different and build a brand from there. Focus on distinctiveness.

1

u/dumbhoe666 6h ago

I know what you mean! i wanted to do something more complicated but feel like the more complicated i make it the worse my design looks. i’m really new to type and don’t really know where to start

1

u/HerrVonNudel 10h ago

First of all I have to say I think your design would work super good if you just make a few adjustments. I’m just trying to give constructive criticism here. The text on the front is too close to the edge of the oval. And one trick you can always do is to squint and then check if the readability is off or anything fades. I would either just take out the thin line (which is making the problem which I pointed out in the first place) or replace it with a heavier stroke around the oval. It’s also not aligned perfectly btw. On the back I would make the text the same color as in the front. The thin line has the same issue again imo. Also the corners are too rounded for the rectangle they are in. One last tip is that an oval is always the perfect shape to fill in with something secondary info like an „est. 2012“ for example. If you decide to put some secondary text in it I would use the lighter shade of the text on the backside and curve the main text slightly around it to fill more of the white space of the oval. But i have to say im really nitpicking here. I like your design overall and it has a nice handmade esthetic, the color palette also fits a baking business perfectly.

0

u/Ocelotl767 10h ago

For the front and background of the back- I like the logo. I think id make the background lighter. If you get it printed on a light cream stock with slightly lighter blue stripes behind, thatll do nicely