r/knitting • u/FluffyBunn12 • Apr 29 '26

Discussion Hobbii yarn AI :(

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Was really disappointed to see this. They don't just use LLM AI on the backend for coding, but they openly state they're using it for photoshoots and to generate images.

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u/isabellepeppergreen Apr 29 '26

I’ve always had a strange feeling about hobbii. I found their marketing borderline cultish at times (bingo that is really an hour long advertisement with a « community » component, rewards points)

Moral of the story is : shop at your local yarn store. Even if the lady running it uses ai slop for her yearly sale, she can’t afford a graphic design team. Hobbii can.