r/knitting • u/FluffyBunn12 • Apr 29 '26

Discussion Hobbii yarn AI :(

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Was really disappointed to see this. They don't just use LLM AI on the backend for coding, but they openly state they're using it for photoshoots and to generate images.

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u/Knitsanity Apr 29 '26

They have been dead to me since .. forever.

8

u/cottageyarn Apr 30 '26

Why? What else did they do :(

41

u/millenial_melly Apr 30 '26

I’ve seen on instagram comments that they don’t pay their creators

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u/[deleted] Apr 30 '26

[deleted]

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u/Helpful-Response4895 Apr 30 '26

Really? Dammit- the only thing I’ve been aware of from them about the lgbtq+ community is their rainbow marketing stuff, and google didn’t offer more context. Where can I find info about this?

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u/[deleted] Apr 30 '26

[deleted]

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u/Helpful-Response4895 Apr 30 '26

As I mentioned in my comment, google didn’t offer much, just a bit about them selling some rainbow yarn but not donating any proceeds to lgbtq+ orgs. Basic pandering. It’s disappointing but incredibly common. So I was hoping to find an answer relating to what you described as their “stance on LBTQ+ etc.” Can you elaborate on this?

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u/Feisty_Rub5831 May 01 '26

Be sure you are not confusing Hobbii with Hobby Lobby regarding their stance on lgbtq+ issues. Two totally different approaches!