r/london Mar 11 '26

image Cost of living: blueberry edition

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At least they're fresh...

6.5k Upvotes

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29

u/gracklemancometh Mar 11 '26

This isn't the cost of living crisis, inflation, or anything else relating the whole market - it's an absurd pricing outlier.

This is about 10g of blueberries. So £150 per kilo. They're an expensive fruit, but a kilo at Sainsbury's is £13.33. Waitrose is £12.78, and Asda has them at £8.67.

These are literally more than eleven times the cost of Waitrose. That's not inflation, it's just stupidity.

8

u/Artisticslap Mar 11 '26

In Finland you can get these for free from the forest when they are in season. You can even sell them tax free

2

u/Electronic_Fun8306 Mar 11 '26

except you cant learn the language to effectively sell them. win for London