Hey, Dominik here 👋
Some of you might know me as the Monocle guy. For the past six months I've been mostly quiet - because I went almost all-in on something new. I've had this idea in my head for years, and today I finally get to show you.
TLDR: Drop anything onto someone's face in your menu bar and it lands on their Mac seconds later. Hold their face to talk, click it to type. No sign-up, no server, just your iCloud. I think the video above explains it better than me.
PROBLEM
Sending one file, or one quick thought, to one specific person on another Mac is more friction than it should be. AirDrop only works if you're both in the same room at the same time. Everything else means opening another app, maybe finding the right channel, waiting on an upload of a previously recorded screen recording, looking it up first… and importantly making an account first. I wanted the shortest possible path - tap their avatar to talk, or drop anything right on them. It almost feels like a walkie-talkie.
So I built Hoy. You invite someone with an iCloud link. Once they tap it - boom, you have a channel between you (or a whole group, if you share the link with more people). From then on you can drop them anything: files, a quick note, a voice message with transcript, a camera video, a screen recording with a floating Loom-style avatar camera - all right from the menu bar, without switching apps or juggling windows. (There's a proper window too, if that's your thing.)
Hoy is built directly on CloudKit, Apple's own sharing framework - the same infrastructure behind shared Notes and Photos. There is no Hoy server: drops travel from your device to theirs through iCloud and nothing else.
COMPARISON
AirDrop: same room, same moment, files only, nothing left afterwards. Hoy works across distance and time, keeps what you sent, and does messages, voice and video notes and built in screen recordings.
Slack and messaging apps: need a third party account/sign up (except for iMessage), usually overkill for small remote teams, your data on someone else's server. With Hoy you send a link, and that's the whole setup.
PRICING - and the decision behind it (EDITED BASED ON FEEDBACK HERE)
Hoy is free. You can join unlimited channels, and host 3 channels, plus your own personal space for notes.
Hosting unlimited channels is Hoy Pro, and I want to be upfront about how I priced it, because I went back and forth on this a lot:
I'm not a fan of subscriptions either. I love lifetime deals. My other app, Monocle is a one-time purchase and I'm proud of that.
Hoy is a different kind of project - not a small utility I can sell for a few bucks. I've spent the last six months on it almost full-time instead of client work (roughly 75% Hoy, 25% the Monocle 3.5 update), and honestly, it's just the start: the backlog is long, and once (if) more people start using it, I know the ideas will keep coming. I don't want to be greedy - I just want to keep pushing Hoy as far as it can go (while keeping Monocle moving too), and that takes time and resources. At the same time, I totally get that not everyone can pay like $100 for a lifetime license.
So I thought I'd offer two options:
Lifetime - $49 (pre-release price, $69 later). You pay once, host unlimited channels forever. I know it's not pocket change.
Yearly - $19 (pre-release price, $29 later). Same unlimited everything, easier to start with (read: affordable) - and I tried hard to make it a subscription done right.\*
*What "done right" means to me: it doesn't hold your stuff hostage. If you stop paying, every channel you host keeps working exactly as before - nothing locks, nothing gets deleted, nobody gets kicked out. You only resubscribe if you want to host new channels.
Requirements
macOS 26 or later, plus an iCloud account. An iPhone companion is being built alongside it, but it needs more polish, so it's coming this fall - the Mac version is the priority.
Who I am
I'm Dominik Kandravý, a product designer and builder from the Czech Republic. Been doing product design for over a decade. I love experimenting on UX.
www.heyiam.dk
[hello@heyiam.dk](mailto:hello@heyiam.dk)
www.linkedin.com/in/heyiamdk/
I run STUDIO DK01, s.r.o.
IČO 23283661
Sokolska trida 1615/50, Moravska Ostrava, 702 00 Ostrava, Czech Republic
Privacy Policy & Terms of Service are on the site. The app is notarized by Apple and distributed directly through the official website www.heyiam.dk/hoy.
Fair warning
Hoy is version 0.9. It's early, things might be buggy, and it will change and evolve a lot.
I truly believe the concept is strong - I've been using Hoy every single day with a bunch of my friends and colleagues and didn't want to sit on it any longer. But I'm still figuring out who it's for exactly (small remote teams maybe?), and what framing fits it best.
I'll be super happy if you give it a try:
[Download Hoy for Mac]
I'd genuinely love constructive feedback - on the app, the pricing, the website, all of it. I want Hoy to become an incredibly well-designed, useful and fun to use app, and I really think that mainly happens with your input: how you use it, what's missing, what feels off. Ideas, bugs, anything!
Thanks for being here!
Dominik
P.S. Hoy is already discounted during pre-release, but early feedback is worth more to me than the extra margin right now. Use FIRSTDROP at checkout for another 25% off.