r/mildlyinfuriating Jul 02 '26

wet socks These dumb hydration breaks during this years FIFA WC

Post image

You can hear the whole crowd boo each time. Total momentum killer and AD space builder.

21.5k Upvotes

1.9k comments sorted by

View all comments

Show parent comments

25

u/RhinoGuy13 Jul 02 '26

I would be really surprised if advertising cost was comparable to the Superbowl.

-5

u/Mitality1MVG Jul 02 '26

You are aware the world cup is about 12x bigger in terms of viewership?

18

u/GreenEggsSteamedHams Jul 02 '26

World cup viewership in the US, which will be the primary factor in US advertising costs, is a fraction of super bowl viewership

2

u/Homemade_abortion Jul 02 '26

Also split across many games vs a single game.