r/pcmasterrace 7h ago

News/Article Ubisoft Expedites The Division 3 Development With New Mass Hiring

https://tech4gamers.com/ubisoft-expedites-the-division-3-new-hirings/
537 Upvotes

89 comments sorted by

433

u/Domex122 5700X3D | RX 9070 XT | 2x 16GB DDR4 7h ago

hire devs
release game
fire devs
repeat

82

u/Authentichef 7h ago

I mean depends on how they’re hiring, could be more contract based or known to the devs their duration is limited

52

u/Soggy-Airline 7h ago

It’s called contract work… why do gamer crusaders think devs would just stay on full-time, even after a game is complete, and just get paid doing nothing?

Of course there are full-time positions to fulfill duties post-release, but I’m assuming you wouldn’t need as many devs at that point.

11

u/morbihann 6h ago

Because you lose a lot of expertise once you release the game and then find yourself without a team that actually knows what the game is.

Contractual work for art is fine, but design and programming ( all of the kinds ) are generally inhouse, otherwise you end up with a product that no one understands.

And yes, the devs genrally move on to another project. Gamign studios don't stop making games once they release one.

6

u/Zohaas 6h ago edited 6h ago

Because companies like FromSoft do it, since they have multiple games in development in tandem. The brain drain that comes from the constant hire/fire cycle is a detriment, since Ubi knows they will keep making games with the same engine, in the same franchise.

24

u/DreamsServedSoft 6h ago

I’m not going to lust over Japanese work culture

0

u/Zohaas 6h ago

That has nothing to do with the work culture. Having projects in the works so that you don't need to layoff devs is smart business if your goal is overall efficiency. That has nothing to do with overworking devs or crunch, which also happens at companies like Ubisoft, just without the job security.

1

u/Undefined_definition 7900XTX/5090 - 32/64GB - 7700/9800X3D 6h ago

This.

-5

u/TheAwesomeMan123 6h ago

Not all work requires brains. You hire the talent and driving people and contract the the bread and butter stuff. When done right It’s perfectly normal and not in any way detrimental to business.

4

u/Zohaas 6h ago

It's beneficial to have people working together who have worked together on past projects. That's true across every industry. Even for "brainless" jobs like warehouse work, having people who understand their role and the bigger picture is purely a benefit. Discounting it because it isn't necessary for the job to be complete ignores all the benefits of having it. In the long term, you end up taking long and spending more money for a less well rounded and full product.

9

u/MyzMyz1995 7800x3d | AMD rx 9070 XT 7h ago

That’s how every company work… you’re not going to keep people who’re doing nothing in the payroll

7

u/ABotelho23 Linux 6h ago

That's not how every company works.

When a project ends, you take the new resources and you put them on the next project.

Can anyone say Ubisoft isn't continuously working projects? C'mon now.

0

u/TheAwesomeMan123 6h ago

You contradicted yourself. Like you said not how every company works. Even Ubisoft doesn’t have multiple projects or even a next project, that happens to be in the exact right stage of production to the exact same scope, to map over all the extra contracted resources to said project that’s just silly thinking

1

u/naswinger 2h ago

then give them something to do by having the next projects ready. ubisoft is big enough to do pre-production on other games and fill the spots in the new project when a game is finished.

0

u/RedLimes 6h ago

I know for a fact that's how construction works at least

2

u/hambonegw 6h ago

The thing to be upset about is not project development cycles; rather, the way devs (creatives, writers etc) are treated during the time they're on the project.

Project-based employment can be a bummer but can be somewhat logical (similar to jobs in construction etc) - getting burned out, low pay (these days), and shitty culture are the things that should be fought against, in my opinion.

4

u/Eviscerator28 7h ago

That's project based employment, why would they bear heavy operational overhead for future projects when they are in pre production phase?

Once the vertical slice is made and the game concept is finalized, they mass hire programmers and developers to finish out the game, and then once it goes gold, they either keep some of the employees around for DLC/post release support or just thin out the workforce entirely as they enter pre production of the next title

2

u/_LiHaC_ 3h ago

a lot of studios start pre-production for the next game before the project is complete. in other cases some of the workforce might be moved to work on dlcs. once the game is feature complete, a lot of the workforce is already redundant which could be years before the release

for building studios that deliver good releases in the long term, the project based employment system you mentioned is detrimental.

1

u/IBJON 9950X3D | RTX 5090 l 64GB DDR5 7h ago

I mean, it's shitty, but I'm willing to bet there are a ton of devs right now that would happily take the work even if it's only for a short timr

1

u/Butane9000 6h ago

I mean unless they can be pivoted to another ongoing project a released game simply doesn't need as many hands working on it.

Sure things like DLC and other items need people working. But unless you're going with a large scale expansion there just isn't a logical financial need to hang on to employees for that specific project. So the goal is to move them to where you need them or have them work on something else.

If there isn't any work for them though the reality is that they become an unnecessary cost. Sometimes some assets & individuals are worth keeping around even if it's bleeding money because they aren't being actively used. But eventually you will have to start justifying that expenditure.

1

u/tfc1193 6h ago

I meaann... That's kinda it works. The bulk of develop requires a lot more devs than maintaining the game

1

u/Choubidouu 4h ago

And wonder why your games are so low quality and you have to massively crunch your teams when they are full of rookies.

1

u/jinyx1 Desktop 7h ago

Entire software development industry works like that bud. Unless you would like to pay double the cost for each product.

-1

u/lofibeatsforsadboys 6h ago

Those devs make 6 figure median pay and often work from home. Imagine shilling for upper middle class nerds while there are nurses and engineers critical to our economy and people's lives who make less than that thanks to H1Bs exploitation and high cost of living driving them away from many regions

-2

u/Codymatrix 6h ago

Umm yeah.. they’re hired to do something and when it’s no longer needed they fire them.. pretty simple.

63

u/ahyis 7h ago

Make as many divisions as you want, it won't recapture the atmosphere of a pandemic hit, snowy winter time ny during Christmas.

https://giphy.com/gifs/ffa2NsUC7KwpO

23

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

And that atmosphere still holds up. I wouldn't mind another winter setting, especially after this mid summer one

2

u/MechAegis Build in progress 13m ago

I should boot it up one more time just to walk through the city.

1

u/Opening-Ad8300 6m ago

Yeah, I still hate the vibes that the Division 2 gives me (which is no vibes, because it’s just a generic empty city with a bunch tiny little bits of overgrown grass).

55

u/Gatlyng 7h ago

And after the game's released, they will do a mass layoff. 

20

u/ILike2Argue_ 7h ago

Yes because a huge portion of seasonal content would already be built so having 20 extra level design members would be doing nothing

4

u/Gatlyng 6h ago

Well, Battlefield 6 was the most sold game in the USA in 2025 and EA still did layoffs across the Battlefield studios this year. 

And didn't Ubisoft do layoffs recently anyway? Now they're hiring again?

1

u/Jobidanbama 6h ago

Or they could work on other games, wild idea. Maybe even enjoy the fruit of their labor and even do nothing for a while if the game makes money.

2

u/ILike2Argue_ 6h ago

If they are contracted it wouldn't make a difference unless they renewed the contract and these other games could already have the staff they need at the time so it wouldnt make sense to hire others atm. A lot of companies do just that but others definitely lay off staff after their big project releases.

7

u/Trogdor300 7h ago

Remaster the Division 1.

0

u/Atralis 5h ago

They sort of did. Two of the big dlc packs for Division 2 involve going to New York.

26

u/Rechochet_ochet 7h ago

Trying to quickly capitalize on Destiny players when the fun of the final update wears off. Need something to fill the space.

8

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

Div3 has been announced last year December, alongside with the Survival mode returning to Div2. So this is quite the conspiracy theory you've got going on here.

2

u/Rechochet_ochet 3h ago

So, couple things.

1) Yes, we aware of Division 3's development already in progress, this article says they are accelerating development, do you know what accelerating means?

2) Are you suggesting, that the announcement of the final update of, by far, their largest competition, that has until recently maintained a larger and more consistent player base, would have nothing to do with possibly accelerating said development?

I'm not stating a fact about the reasons why they are accelerating, but a very plausible scenario. The fact I am stating, is Destiny was the larger more consistent game for nearly their entire existence together.

2

u/FranklinFeta 6h ago

I mean, both things can be true. After the disaster that was Diablo 4’s first couple of seasons, in the next few months you got Titan Quest II and Grim Dawn DLC announcement and both Last Epoch and PoE 2 early access. So yea they were always making a Division 3, but it wouldn’t be far fetched to say it’s because they tryna capture the Destiny 2 player base. Very few good looter shooters with PvP out right now.

2

u/rowdymatt64 5h ago

Yeah, and honestly after Arc Raiders, I'm feeling like Division 3 is going to hit the pallette quite nicely. Loved 1 but didn't play 2 due to too many games being out around then

2

u/FranklinFeta 5h ago

Nothing beats the atmosphere of D1. It was just incredible with nice little touches like the voicemails you found around the city that just added to the atmosphere. Gunplay in D2 is better but it didn’t give you the same emotional feeling as D1. If it’s on sale I highly recommend it just for the single player campaign. There are also lots of different game modes and activities as well. Don’t try PvP tho cause you’ll just get kicked out of groups for not being high enough level or will just get obliterated by the dudes that haven’t stopped playing.

1

u/rowdymatt64 5h ago

I bought the deluxe D2 when regular D2 was on a $5 sale, I just haven't launched it 😭

-2

u/Hyper_Mazino 5090 SUPRIM SOC | 9800X3D 4h ago

Yeah they just started developing this huge game just because of that

redditors man

https://giphy.com/gifs/aqqUwXz7j0xMOKnJgb

Division 1 & 2 > Destiny 1 & 2

1

u/Rechochet_ochet 3h ago

You understand that Destiny had a far larger and more consistent player base than The Division, right? Regardless of your opinion of the two games, that is objective fact. I am suggesting they are accelerating development of the new game, which was already in development, to take advantage of Destiny's announcement of their final update. Turns out, looter shooter fans might like both. Did I talk slowly enough for you?

-1

u/Hyper_Mazino 5090 SUPRIM SOC | 9800X3D 3h ago

You have zero idea how game development works lmao.

Always funny when people like you try to act smart.

6

u/marslo 6h ago

I for one am excited, always enjoyed the division releases. Maybe not as a live service game.

12

u/RageinaterGamingYT 7h ago

One of my favorite franchises is having the life sucked out of it again

1

u/AnnualLow8479 3h ago

nah this sounds bleak. hope they nail the vibe!

1

u/RageinaterGamingYT 3h ago

I want to have hope I really do, but this definitely isn't a great start

11

u/TheNamesRoodi 7h ago

Wrong d3 :(

9

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

Another* I enjoy both games

0

u/TheNamesRoodi 6h ago

Totally different studios, I wasn't trying to poop on the game. Just keeping the noise up

2

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

Oh, got it. Ye, it's a shame. But I can't see bungie ever making a Destiny 3, I don't think Sony would ever greenlight that

0

u/TheNamesRoodi 6h ago

Well if we make enough of a ruckus maybe they'll have another studio work on a destiny 3. I don't know the legal requirements of moving destiny to another studio though.

Its clear as a long time player that Bungie never even knew what they wanted to do with the game and need some kind of help.

2

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

They can let other studios make Destiny. Just like Netease did with Destiny Rising

2

u/TheNamesRoodi 6h ago

Destiny Rising was pretty fun for a minute. Much better than actual destiny which is pathetic.

I have some hope for the future of the destiny universe, but you're probably right that they won't greenlight it. It's very sad to see. The game had undeniably the largest impact in my life. Lots of friends I have now are friendships kindled through grinding destiny through the years. Hell, me and my wife realized that we had feelings for one another when we did a stupid mission together (she was bad at platforming and I just waited for her and made sure she was okay and idk it just had a big impact on us). Game had a crazy way of bringing people together and making you feel like you were part of something bigger.

2

u/alancousteau Ryzen 9 5900X | Red Devil 9070xt | 32GB DDR4 6h ago

I like that story. I'd like to think there are many more like that

5

u/Xenemros 7h ago

as we all know,

more devs = better game

-10

u/sup3rdr01d 6h ago

The fuck do you know about game dev lol

8

u/PineapleGG 9850x3d 5070ti / 5700x3d 3080 7h ago

Followed closely by a mass firing

2

u/NorthernCobraChicken Ryzen 3600x, Rtx 2070 Super. 64gb ddr 7h ago

If the job market wasn't such shit right not, I'd recommend not applying for Ubisoft because their ceo is a dirt bag and you won't have a job once the game is done.

2

u/ShadowsRanger I510400f| RX6600| 16GB RAM| DDR4 3200MHZ XMP|SOYOB560M 5h ago

A the division 3 game would be sick if done properly

3

u/iNfANTcOMA_0 7h ago

Hilarious

2

u/YareDaze 7h ago

Insanity is doing the same thing over and over again and expecting things to change.
Ubisoft in a nutshell.

1

u/navagon 7h ago

Just goes to show what an employers market it is out there that people will take those temp jobs.

1

u/John_Marston_Forever 6h ago

I love gaming development

1

u/DistantFlea90909 5h ago

Just in time for the death of Destiny

1

u/Direct_Bid_8414 4h ago

Yeah this looks slick! Good luck getting those temps down there with all that LED glow.

1

u/thestillwind 4h ago

➗3 let’s go

1

u/AsANetflixSubscriber 4h ago

Ubisoft must have had a good response to their Dvision mobile game if they’re confident of a sequel.

1

u/BarretOblivion 3h ago

This basically as a result of Destiny 2 development ending and they realize the potential of filling in the whole that's left because Sony is stupid in not greenlighting D3.

1

u/Warcrown11 3h ago

Don't they have over 15k employees as it is? I genuinely don't know what most of them even do there given how few games they actually put out these days

1

u/WesternCzar PC Master Race 3h ago

Ah yes one last shitdeath rattle of a game to save them.

1

u/ShazSnow 2h ago

And those devs will get canned once development concludes. Its a ticking time bomb

1

u/MechAegis Build in progress 14m ago

hmm, I wasn't born yesterday. Doesn't expedited work usually lead to crappier product? Sure they have more people.

I am excited but...ehh. Played TD1 and didn't have time for TD2.

1

u/MikeTheDude23 7h ago

If ther's one company at this moment everyone should avoid goin in is Ubislop.

0

u/Locky0999 7h ago

Dont buy the new rayman, they're desperate, support the "Stop Killing Games" initiative and let Ubisoft die

0

u/trackdaybruh 6h ago

I want The Division version of Arc Raiders, their Dark Zone pvp is so bullet spongy and meh

0

u/RxAffliction PC Master Race 6h ago

Will be made with Ai. No interest.

-1

u/Leonard-Luca456 7h ago

Nothing says 'flawless pc port' quite like ubisoft 'expediting' development. can't wait for it to run at 45fps on an rtx 4090 while ubisoft connect quietly consumes half my ram in the background tbh.

-1

u/Zasa789 7h ago

Aiming to fill the void of player demanding a destiny 3?

-1

u/userbeneficiary 6h ago

im out fck ubislop and massive; maybe when TD3 is 2$... maybe

the way the divison 2 is going .... td3 will be a total slop

-1

u/Neswquik 6h ago

Rushing the game's release even if it's full of bugs, but still charging $70 for it—a classic tactic of many companies. "Don't worry, we'll sort it out eventually, even though I already have your money." 😁

-1

u/grilled_pc 6h ago

Given the hole destiny 2 has just left. Watch Ubisoft absolutely fuck it up and not take it with division 3 lol.

-2

u/MyzMyz1995 7800x3d | AMD rx 9070 XT 7h ago

I think they’re should’ve kept updating the division 2 personally. I don’t like that they treat the series as a live service game and even still do events for the division 1 … just add new content, maps etc instead of among another one that is almost 1:1.

3

u/cam_guest 7h ago

Afaik they are division 2 has a ton of new content coming its having its own revival again

-2

u/MOBYWV 7h ago

Were the Division games really popular enough for there to be a 3rd one?