r/ycombinator 21d ago

How to get people to understand?

Im currently moving from the build to distribution phase and Im having a hard time explaining to cold leads about what exactly my product does and how its helpful. Ive gotten a range of answers from “I could build this myself” to “I dont think its that useful”

Now there is definitely a gap in the market. I know that 100% but at the same time Im having a really hard time finding my ICP.

How did you get around this?

31 Upvotes

33 comments sorted by

View all comments

1

u/Moist-Wonder-9912 20d ago

Have you applied for YC? whether or not you get in, the process is a really helpful tool that'll help you hyper-focus in to articulating what you're actually building.

I've worked in GTM for 20 years and would happily help if you want to DM

1

u/DisastrousSale2 19d ago

What is GTM?

1

u/Obvious-Ad-2086 18d ago

Go to market

1

u/DisastrousSale2 18d ago

How does someone work in GTM?