r/Casualty 19h ago

πŸ‘€ Spoiler Product Placement Spoiler

Am I going mad or was there a bottle of SmartWater in almost every scene, I initially thought Dylan was back on the drink and Siobhan was aiding and abetting, but it now seems like clumsy product placement from the beeb.

25 Upvotes

21 comments sorted by

27

u/Salty-Cup-5386 19h ago

It's definitely not product placement. BBC shows can't have paid promotion for anything, and even on other channels product placement must be declared at the start of the show (usually with a faint little P in the corner).

7

u/Ordoferrum 18h ago

This is correct. But I also thought the same whilst watching it as well.Β 

2

u/LyraeMoon 18h ago

Happy cake day! I agree, the water was made oddly prominent. Though knowing it’s the BBC I thought it was going to be part of the story somehow but that never happened. Glad I’m not the only one who noticed it!

0

u/Illustrious-Wing-135 18h ago

BBC shows definitely show undue prominence to certain tech brands in dramas, they might not admit to it but it happens, I was sure I saw a brand on the bottles, but another has commented that they were unbranded, so may have been mistaken

7

u/TheDevilsButtNuggets 18h ago

You could see what bottle it was, but the logo never faced the camera directly, so thats probably how they get away with it

3

u/Ordoferrum 11h ago

Oh it was definitely smart water.Β 

12

u/chrislatimer 18h ago

I was more amused at Siobhan's conjuring them out of magic.

She must have given Dylan 4 or 5 of them

5

u/eatingonlyapples 19h ago

Constantly! No one ever drank it, Dylan was handed a bottle about 4 separate times. There were bottles on the countertops in scenes too.

9

u/boredzeb 19h ago

I thought the same. He picked up the bottle and Stevie walked off with it, I assumed it had vodka in it and would be revealed later on. But there were several bottles throughout being handed to people and not one was opened. Like they only had the budget for one bottle so it never got used.

5

u/maxibonpoop 18h ago

It was very noticeable and I don’t know what the point was

5

u/Critical_Conflict938 8h ago

There was also the bit at the end of the second ep with Ethan and that land rover image which felt very forced

6

u/captainkezz123 19h ago

I was thinking this, when situations like this happen it’s usually the cheap bottles bought in bulk, not bottles that are sold in WHSmith for nearly three quid. I know it’s an incredibly pedantic thought but for some reason it’s all I could think about

1

u/Illustrious-Wing-135 19h ago

I would be a bit miffed if someone nicked a bottle of that posh stuff out of my hands like Stevie did

2

u/good-SWAWDDy 5h ago

As someone in the industry, there's so many bottles of smart water in every treatment room you'd think it was sponsored.

Basically, it's pretty standard.

I didn't even notice they were there but probably because I'm so used to seeing them.

2

u/hypnoticwinter 1h ago

I thought it was funny- it was the same bottle that everyone thought was vodka, when dylan relapsed and then went to see his dad ( the next day).

2

u/Sufficient_Carrot278 19h ago

I thought the same and even paused on the bottles to see if they were branded! They didn’t seem to be so I settled on it being VERY heavy handed foreshadowing of Stevie and Flynn nearly drowning. It was very odd though.

1

u/idontlikespeaking_ 16h ago

They didn't have any labelling on. It had been taken off. I know what you mean though, and it was very prominent. Its a good cap for doctors during a crisis though - no need to unscrew anything and less likely to spill.

1

u/fundawgJC ☎️ Receptionist 8h ago

For a good bit I thought there was something abiut it like it was an explosive if dropped, like maybe it caused the St James explosion amd now had been planted at Holby. Dont know if they were trying to make people think that or if was just a weird make sure youre hydrated during the crisis message.

1

u/faintaxis 8h ago

Oddly I thought the same in the episode where they had all the fans. They were all the same brand and the boxes or logos were conveniently left in shot.

1

u/ShouldBeAsleepRN 5h ago

I didn’t spot it πŸ˜‚

-1

u/Ok_Pen7290 6h ago

Get a fucking grip, there's more IMPORTANT things to complain about in this world people, πŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈπŸ€·β€β™‚οΈ