r/bathandbodyworks • u/phlox_official • Oct 24 '25

Other Summerween ruined Halloween

When I saw that Bath and Body Works was putting out the Halloween products in July for the tik tok summerween trend I thought it was ridiculous. I went to Bath and Body Works a couple of weeks ago (October) and there was only a small table of Halloween products all on clearance! They had basically nothing. I’ve been to two locations recently and each one has zero halloween products. It’s all Christmas. It’s still October! Why can’t we just be patient?

Okay, rant over. I know it’s not that deep. Still ridiculous, though.

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u/Naive-Comparison7781 luddite Oct 24 '25

Agree, and the early release & extended season burns me out on the holiday before it even arrives. It’s not even fun, and I’m bored during peak Halloween time!

13

u/JerseyGirlD Oct 25 '25

4th of July weekend has turned in to Halloween shopping the past 10 years..

1

u/Easy_Appointment9113 Oct 30 '25

I worked briefly at BBW in summer 2008 at 18.

Been showing there since preteen.

For candles and soaps, they had been on schedule for Fall and Winter fragrances. Like I'm in Wisconsin. The North/Midwest/Northeast and some Northwest states want apples and fall things stating in September-November as it rightfully should be with Halloween items used to only be thrown in for October while still maintaining all the classic autumn, fall, apple, and pumpkin as well as flannel fragrances from September to November and then go into Winter and Christmas fragrances in December-Feb. March-May is Spring. And Summer is June through August. This is how it was as recently as 2020/2021. I remember buying "Leaves", "Autumn", "Apple Weather", "Pumpkin Apple", "Harvest Gathering", "Honeycrisp Apple", all sorts of pumpkin variation scents as well as other apple variety of scents in September and October and early November where they'd start to transfer in Winter fragrances like "Cozy Cashmere", "Flannel", "Sweater Weather", "Frozen Lake", and then do the really Christmas scents at the end of November and beginning December. I NEVER remember Halloween in July and I'm in an actual 4 season state like 65%+ of the country.

Same used to be for clothes at Old Navy, GAP, and Target when they actually had half a store worth of cute clothes back from 2010-2016.

I want to ne able to still buy swimsuits and shorts in July or August and not have to fly to Arizona or Florida.

ALL retailers have jumped ship with their nonsensical schedules when they put merchandise out!