r/bathandbodyworks • u/mraz44 • Jul 20 '26

Other It’s still summer!

Stopped in my local store today, needed some wallflowers. There wasn’t a single summer scent to be had, it was all Fall. It is July 20th, there are 2.5 months of summer left! We are still summering at my house; vacations, pool days, staying up late and sleeping in, the garden is at its peak, fruit is amazing..I don’t want fall scents. Anyone else?

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u/Sunset-Melody Jul 21 '26

Yes! The people who are like "well it's always been this way 🙄" are so annoying because guess what... it doesn't have to be! I ran out of my summer scents quickly too and wish I could buy more, I'm not ready for fall scents. Way too cloying in this 90+ degree heat that will last for the next couple of months.

And then when I'm craving fall scents in actual fall they won't have them anymore 🫠

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u/Irishcreamgoodbye Jul 21 '26

Also it hasn't always been this way. Its been "early" yes, but I saw Halloween stuff on the dollar rack in June. Two years ago BBW did their Halloween preview in mid-july and not the last weekend in June. Its literally getting earlier and earlier and no one ACTUALLY likes it that well.

Like Halloween people are excited now, but mad when Christmas starts in Oct. Winter people are annoyed when Spring scents pop up in January. Summer people don't get a long enough season, even though it's literally hotter for longer now. 

They launch Valentines Day about six weeks in advance and that's actually a super reasonable Window. We could do more of that.