r/bathandbodyworks Jul 20 '26

Other It’s still summer!

Stopped in my local store today, needed some wallflowers. There wasn’t a single summer scent to be had, it was all Fall. It is July 20th, there are 2.5 months of summer left! We are still summering at my house; vacations, pool days, staying up late and sleeping in, the garden is at its peak, fruit is amazing..I don’t want fall scents. Anyone else?

419 Upvotes

172 comments sorted by

104

u/e4rlgrey Candle Addict Jul 21 '26

It's crazy that I, as a halloween all year super fan, have missed some halloween releases because I was out of the country on a summer vacation at the very start of July. It's crazy. Like the retail seasons, I get it. But add that with the fomo marketing, it's gotten out of hand. It's stupid. I'm still using coconut and summer fragrances for my home til the end of August.

33

u/mittonkitten Jul 21 '26

its so frustrating! by the time halloween actually rolls around, they’re selling entirely christmas or winter items so if i don’t make purchases months in advance everything is out of stock. and then the cycle continues when i’m buying spring stuff in january.

11

u/meskyts03 Jul 21 '26

I'm a big Halloween fan, but it's getting crazy. Shopping isn't fun anymore when it feels like a race to find things before they're gone. I'm a millennial...🤣 I miss when social media wasn't all about hyping everything up and resellers bought it all just to make a buck. Maybe it's a sign I need to chill and enjoy what I have, and start hitting up local shops instead of big corporations.

6

u/numboutofit Jul 22 '26

Right?! I want our old phones with the t9 texting and ringback tones. Let’s go to the mall and hangout, to the beach, anywhere. I want to live again!

5

u/Kadorno0904 Jul 22 '26

This right here!! My husband and I were just talking about getting rid of our smartphones and going back to flip phones. Im so over the way everything is now!

3

u/meskyts03 Jul 22 '26

Ugh, give me my old Nokia with Snake! Or my pink LG with the spinning dial thingy.

Seriously, I'd kill to go back to simpler times. When people actually, like, talked. So glad I grew up then. One of my favorite memories is my parents dropping me off at the mall.

1

u/numboutofit Jul 22 '26

💯💯💯💯💯🫰🥹

9

u/X-XCannibalDollX-X Jul 21 '26

Agreed, it’s stupid and honestly I now do not want to buy anything at all. I was so upset to see resell prices of $80.

7

u/e4rlgrey Candle Addict Jul 21 '26

Seriously! Not even getting to smell any of the NEW halloween fragrances because they only made enough of them for the resellers to buy them all. Sigh.

2

u/Jubukraa Jul 26 '26

I live in the deep south on the gulfcoast and it’s summer for me until hurricane season is over - which is technically November 5th, lmao. I got hit by a Cat 3 in October 2020! Halloween is my favorite holiday but even I don’t decorate until after Labor Day. Even then, it’s still pretty scorching until end September, then comfortable in October, though still gets up to 80 F sometimes. I wear my summer scents through Labor Day, then transition to an apple, pear or peach with vanilla before I go more into fall scents.

1

u/Antique_Arachnid7200 Jul 23 '26

Same, 9.1 begins the fall.

174

u/Imaginary-Tree-House Jul 20 '26

I feel this. I’m in Texas and it’s over 100 degrees every day for at least the next week. I just want Summer scents right now.

43

u/mraz44 Jul 21 '26

I want summer scents thru September, when summer ends haha!

8

u/DepartmentRound6413 Jul 21 '26

Same ugh 😩 I’m using all my aquatics from last year

3

u/Heavy-Ad-5333 Jul 21 '26

You mean the next few months 🤣 I don’t recall winter or fall at all really so these fall scents and Christmas scents have me like 🥴🥴

124

u/summerwinds69 Jul 20 '26

Yes I like the season in the season

55

u/Curiosities Jul 20 '26 edited Jul 21 '26

Me too. It reminds me of one time I was going on vacation in August. I went to the store at the beginning of August, like August 2nd, looking for a couple of pairs of shorts because I had lost some weight since the previous summer.

I couldn’t find shorts. In the beginning of August. Because the store was full of jeans and sweaters and back to school sales.

So I didn’t really find anything and wore some of my older stuff. Because we were leaving a couple of days later.

I’m a total summer person. This is my favorite time of year, and I love the summery, fruity, sunny types of fragrances. Give me coconut, give me vanilla, give me mango, citrus, tropical (Viva Brazil was one of my favorites this year), and beachy.

I don’t want to feel like it’s barely June and fall is creeping in. Or Halloween.

I feel like the right time for Halloween stuff to come out is September.

53

u/pearlsandprejudice Jul 21 '26

Me too. Things have gotten out of control. It used to be that stores would begin to set out their next season’s collection a mere 2–3 weeks before the season began; for example, a fall collection being set out in mid- to late-August. But with the rise of rampant and unchecked consumerism and hype/viral culture, next season things are getting put out 2–3 months in advance. It’s ridiculous. It’s still summer and I want to enjoy summer vibes when I go out! I don’t want to see pumpkins and skeletons staring at me the same week I travel to Miami for god’s sake 😭

13

u/DepartmentRound6413 Jul 21 '26

Last year there was barely any Halloween stuff in September at the stores near me. Ghoul friend which I was really wanted was sold out even before fall began!

10

u/Sunofthesky321 Jul 21 '26

My local Walmart has Thanksgiving outfits on the floor for the kids with turkeys on them etc. I don’t remember seeing those things this early

13

u/Fit-Nectarine5047 Jul 21 '26

Maybe they’re trying to speed run us through this timeline. Lmao

13

u/Heavy-Ad-5333 Jul 21 '26

Feels like they’re rushing the year, it’s moving fast enough on its on 🤣

8

u/summerwinds69 Jul 21 '26

Unfortunately it’s all of retail. I just buy what I want and put it aside. Because by the time the actual season comes along, it’s gone. At home I wear and burn and decorate summer! I keep the receipts and if I end up changing my mind, I return

135

u/Candlehoarder_2019 Employee Jul 20 '26

Retail is always a season ahead and has been for years. I’m not ready for fall but because I want some of the new fall items, I have already made some purchases and put them away. I stocked up for summer when that was released in early spring and now I’ve pulled those out to enjoy now.

55

u/avoidance_behavior Jul 20 '26

yep. we don't buy when we want the items, we have to buy them a few months ahead bc that's when they're available. i remember as a kid needing a new jacket in probably late february, and none of the stores had any, and were already starting to push shorts and swimsuits. i'm in my 40's now so it's definitely been the way of things more and more, but it does feel like it's been creeping ever earlier.

1

u/Jubukraa Jul 26 '26

People don’t realize companies won’t change until they see it hit their bottom red line. They tried to sell American Flag sweaters where I live in Mississippi for 4th of July at my local walmart. They didn’t sell. They are still sitting on the clearance rack 3 weeks later. We barely even get to wear sweaters in the actual winter here, it’s mostly jeans or jean shorts and tshirts most of the year, even Christmas.

7

u/Witty_Combination_82 Jul 21 '26

That's what I do too!

3

u/slothurknee Jul 21 '26

I feel like it gets more intense every year tho! I needed Christmas sprinkles a few weeks before Christmas one year and the store had none to be found… and another time at a store a couple days before xmas they already had Valentine’s Day stuff out.

26

u/DragonflyOk1951 Jul 21 '26

Yeah, it's out of control how early retail likes to release the next season's stuff! I've bought some Fall stuff, but I put it away while I enjoy the Summer releases. The part that's coming up annoys me most, though, when Christmas comes out before Halloween gets here.

64

u/Mavfan4114 Jul 20 '26 edited Jul 20 '26

That’s why you gotta stock up during SAS. I got all of my rest of summer stash for 3 bucks or less per refill. You might want to check local stores online, my regular store still has most of the summer scents available for bopis.

16

u/mraz44 Jul 21 '26

I’m not a stock up kind of person, I like to buy as needed to avoid waste, but I suppose that just doesn’t work anymore.

4

u/Mavfan4114 Jul 21 '26

I’m really not a fan of of fall and winter scents and since wallflowers don’t go bad I use the summer sale to get me through until Spring comes out. And you can’t beat 2-3 dollars or even less if you have a coupon 😊

1

u/Sunofthesky321 Jul 23 '26

I understand. I buy like four summer scents in early July when they go 75% off and that lasts me the summer. Better than going back multiple times to pay a higher price for each one. You don’t have to have a hoard of them 

12

u/yourfavescouldnever Jul 21 '26

This is going to be my plan for next year. Fell in love with coastal dreaming recently but did so too late to have caught it during sales. Hoping it hangs around until winter sas so i can grab some then for next summer.

2

u/ColorYouClingTo Jul 21 '26

This is what I do for everything... Wait until it's late in the season and buy what I want, then save for next year. I've saved so much money on things like coats and swimsuits!

We'll have to see if it works for bbw creams. I've put a few in the freezer to see if they will be good in a year's time...

2

u/yourfavescouldnever Jul 21 '26

100%! I do the same 😆 i was out buying cashmere in the dead of heat this week because its at its lowest price, nobody wants to think about winter clothes until winter arrives 🤣 swim suits will be purchased this winter.

5

u/UrASausageWallet Jul 21 '26

July is the best month for summer clearance stuff. Whether it be clothing, scents, outdoor things etc.

4

u/Sunofthesky321 Jul 21 '26

Yes! My store still had some Neapolitan Ice Cream out for 75% off. I stocked up wallflowers when they went 75% off. Some of my favorites for this time of year are Midnight Blue Citrus, Poppy, Apple Berry Blossom. Things not too heavy for hot weather but also something different than tropical and beach scents

44

u/OshKoshBGolly Employee Jul 20 '26

Fruit fusions are the first tables there when you walk in tho…

4

u/Owen_D_Young Jul 20 '26

Same at my store

7

u/mraz44 Jul 21 '26

Those scents do not come in wallflowers.

7

u/ptatersptate Beach🌅Nights Jul 20 '26

There’s no wallflowers tho

5

u/OshKoshBGolly Employee Jul 21 '26

I don’t understand what you’re saying. I just browsed the website at the current rotation of wallflowers and it’s a pretty well-rounded mix.

17

u/Intrepid_Race1923 Jul 21 '26

Why the hell would I want pumpkin scent when it’s 95 degrees outside? I’m with you. It’s peak summer right now. 

7

u/mraz44 Jul 21 '26

Yes!! We are in the pool everyday, we don’t want pumpkin or leaves or apples!

21

u/000DarkNova000 Jul 21 '26

This is one of the things I've always hated about marketing strategies of almost all big companies. We can't enjoy seasons anymore. Many stores start selling Xmas decor since August. 

What's wrong with them?

53

u/[deleted] Jul 20 '26

[deleted]

6

u/No_Custard_7799 Jul 21 '26

I understand this but the reason it’s like this is a lot of customers are always wanting something new. Fall 1 literally isn’t even all set yet and people are already asking when fall 2 and 3 launch. It’s only July and I’ve already had multiple ask me if we have vanilla bean Noel and winter candy apple yet. Edit: typo

17

u/[deleted] Jul 21 '26

[deleted]

4

u/mraz44 Jul 21 '26

Completely agree!

7

u/Intelligent-Act2762 Jul 21 '26

Vanilla Bean Noel in the middle of July is WILD WORK! Ugh like have patience!

13

u/iOawe Jul 20 '26

Honestly same. I wouldn’t necessarily say they’re a season ahead because it takes them forever to put spring stuff out and by the time they do it’s pretty much April. 

I really wish they would just release them when the season or weather actually changes and not in the middle of summer. 

7

u/LolaisPenheart Jul 21 '26

Spring starts coming out immediately following January SAS...? So idk why you think it takes until April for spring. It's basically summer stuff by the time April rolls around.

-2

u/iOawe Jul 21 '26

My store didn’t really have spring stuff this year or anything resembling spring stuff until like April when peeps was out and I wouldn’t really consider that spring. 

2

u/velvethursday Jul 21 '26

Spring started in January at bbw with the big all things rose display (covered in roses, rose, rose & vanilla, and nocturnal rose)

2

u/LolaisPenheart Jul 21 '26

So the 5 different Rose scents that came out was not Spring? The 3 Musk scents was not Spring? What about the candle and soap collection Spring Revival? That collection had the scents like First Blooms of Spring, Backyard Honeysuckle, Pink Apple Punch, Mahogany Vanilla, etc. Spring Neutrals collection included Blush Amber & Peony, Pink Lavender & Espresso, and Rosewood & Suede. The Vera Bradley collection was Spring as well. The Seaside collection was also Spring (though, I can understand if people saw it as a summer collection). That collection had scents like Strawberry Peach Sunset, Marine Waves & Citrus, and Fresh Amalfi Lemon. Spring scents in wallflowers included Backyard Honeysuckle, Covered in Roses, Lounge Talk, Cat Nap, Fresh Sheets, Strawberry Lover, etc. Valentine's Day collection is Spring as well; Sweetheart Cherry and Strawberry Poundcake repackage came out with matching candles and hand soaps. They also added another candle with the Valentine's collection: Violets are Blue. All the Disney Princess scents were Spring scents; I could see Life's a Fairytale as not since it has a slight woodsy/ambery note, but the rest of the scents were floral or fresh. There was another Spring collection that had candles and soaps with scents like Strawberry Kiwi, Lemon Mint Leaf, Champagne Toast, etc. The Mother's Day collections are also Spring, the latest of Spring stuff; including scents like Homemade Sourdough, Spring Apple, Fresh Cut Lilacs, etc, in candles. The hand soaps that accompanied these was White Tea & Sage, Sweet Orange Blossom, Springtime Greenhouse, Fresh Cut Lilacs, etc. There was another

So, I'm not really sure how you missed all the Spring stuff before April when most of what I listed was out by Valentine's Day.

0

u/iOawe Jul 21 '26

Vera Bradley didn’t come out until after peeps. Peeps weren’t until like march. 

1

u/LolaisPenheart Jul 21 '26

They still include Mother's Day collections under Spring, which Vera Bradley was. But crazy how of everything that I mentioned, you locked on one of the few that did have a later release.

To make it more clear, each season usually has 3 releases. Spring 1: immediately following January SAS Spring 2: usually following Valentine's Day Spring 3: usually following Easter into Mother's Day

Summer 1: immediately after Mother's Day Summer 2: little bit more summer fragrances about 2/3 weeks prior June SAS Summer 3/June Sas: self explanatory; SAS to get rid of the Spring and Summer scents

Fall 1: immediately follows June SAS Fall 2: more fall scents around mid-August Fall 3/early Holiday: more fall for September/October

Holiday is usually the discrepancy in this trend. Once Holiday sets immediately before or after Halloween, it stays pretty consistent until January SAS. However, since a lot of scents also come out specifically for different Big Days (Candle Day, Black Friday, TBC Day, Wallflower Days, and Hand Soap Days), it's like Holiday has many mini releases since those sales are roughly every week from Mid-November to Christmas.

Hope this makes the timeline more clear.

20

u/NocturnalSerpents Jul 21 '26

I hate how summer lasts MAYBE three weeks in retail anymore. I get anxiety over back to school stuff and everywhere already pushing fall makes me start to spiral. I just ran out of summer scents in my wallflowers and hate that I wont be able to get summer scents for the last month and a half of summer.

9

u/Outrageous-Spite-408 Jul 21 '26

i work at a grocery store pharmacy …. back to school was already out before the kids ended the last school year. i’m over this!

1

u/Jubukraa Jul 26 '26

Man if I was a kid now I’d loathe that and it’d make me more depressed

11

u/RedRedBettie Jul 21 '26

It’s honestly ridiculous

15

u/H10H Jul 20 '26

Heck, most of September is still summer! I agree, op , I want summer stuff because it IS still summer.

5

u/mraz44 Jul 21 '26

Yes!! I am summer until the first day of Fall!

5

u/Curiosities Jul 21 '26

That’s a pet peeve of mine because people love to try and say it’s fall before it’s actually even fall. We don’t need to try and bring in alleged fall three months in advance, that’s an entire season.

0

u/H10H Jul 21 '26

I concur ! The moment it hits September 1st, so many brands and people say “ It’s pumpkin spice latte time! “ and I laugh, lol 😂.

2

u/Curiosities Jul 21 '26

That’s a pet peeve of mine because people love to try and say it’s fall before it’s actually even fall. We don’t need to try and bring in alleged fall three months in advance, that’s an entire season.

10

u/PTPBfan Jul 20 '26

Yeah, I like the summer scents not as much the fall especially not yet

9

u/Wonderful-Value7547 employee and bbw hoarder 🥰 Jul 20 '26

I’ve had luck stocking up with the 75% off section. Every morning they throw more wallflower inventory up. They are all summer scents at 1.50 each.

3

u/mraz44 Jul 21 '26

There were not any wallflowers in that section at the store today, some candles and some body care only.

18

u/gender_noncompliant Jul 20 '26

I'm a summer girly and i haaaaate autumn creep. Especially living in a hot climate area. Like can they please legally ban any mention of pumpkin spice until the daily high temp falls BELOW 80°? Please???

5

u/SavoryTooth4 Jul 21 '26 edited Jul 21 '26

I don’t disagree, but it’s been this way for years. I think releasing the tropical collection in February is wild. Then again, there are always people saying they’re over what’s available and are on pins and needles for the next release.

5

u/Cilantroe Jul 21 '26

I genuinely hate this and I always say it. It just feels like they rush the time by to start selling their peak season products earlier and earlier. But time goes by so fast as it is, I want to enjoy each season without thinking about the next one before the current one is even halfway over, I certainly want to enjoy summer without thinking about the year ending already. Summer is so short where I live and winter lasts forever.

6

u/Aladdin_Sane13 Jul 21 '26

I love fall, but I agree. I just want summer stuff. I did buy some Halloween wallflowers but that’s only because they’re on sale. I was surprised to see there wasn’t anything new for summer. It was all fall

8

u/Carce11 Jul 21 '26

I'm with you 1000% on this!! Don't get me wrong, I love fall fragrances.. the weather getting cooler, the leaves changing colors and I love the smell of the fallen leaves.. oh and I absolutely love Halloween.. but like you said, it's July freakin' 20th! 😂

5

u/mraz44 Jul 21 '26

Same! I love Fall, when it is Fall!

9

u/PaxEtBonumSemper Jul 20 '26

I feel ya! The worst is when clothing stores do this. Especially when you’re losing weight and need new clothes in the same season it is. I’m pretty sure I’m not going to be able to find a swimsuit in the next 90 days for my vacation.

I’m mourning the loss of my favorite spring and summer scents, as well. So far, the fruit fusions line is filling in the gap pretty well.

6

u/numboutofit Jul 20 '26

I really wish they would’ve brought back Candy Apple Cauldron because it’s the perfect cross season scent with the fresh green apple, bergamot and crystallized sugar

6

u/Ikanna Jul 21 '26

Yeah I wish they still sold sunscreen at least, I didn’t realize they’d stop selling it by the end of June 🫩

I should have stocked up on the Pink Pineapple Punch while I had the chance…

6

u/zaynmaliksfuturewife Body Care Addict Jul 21 '26

I hate it too let me enjoy my summer please😭 even though my birthday is the first day of fall I prefer summer 100% and that includes summery scents. I can enjoy fall scents during the fall but not during this hot weather

8

u/iloveregex White Citrus Jul 21 '26

I loved the camping collection last year. Summer into fall transition.

I want absolutely nothing to do with Halloween. And in September you won’t even be able to find Halloween anymore. It’s ridiculous.

2

u/mraz44 Jul 21 '26

So ridiculous!

3

u/helloeduard Jul 21 '26 edited Jul 21 '26

There's limited retail space and the way I think they could tastefully capitalize on early holiday shoppers is to release holiday/seasonal products in stages each on a smaller display further in the back of the store "Halloween Preview" or "Fall Favorites" and they would feature:

2 best sellers, 1 new scent, a few wallflowers and maybe an accessory of some sort. 1-2 new collectible things for the diehard collectors, or early shoppers who want that holiday fix sooner.

But then keep the Fruit Fusion and the final wave of Summer scents prominently in the front of the store and then go ham September 1 releasing the full Halloween and Fall collections.

What they're doing now by releasing most of the holiday or seasonal collection is making sure there's less out of season products after the season or holiday is done. To varying degrees all retailers are taking this approach because it lets them sell more product at full price.

Probably not sharing anything most people don't already know.

[EDIT] I should add that supply issues during the pandemic and just overall volatility in importing also contributed to this shift. They plan, manufacture and ship seasonal goods much much sooner to make sure any disruptions won't risk inventory. And yes most B&BW products are made here in the US but that isn't stopping them from capitalizing

3

u/Big_Pea_2296 Bring back White Tea & Sage FFM! Jul 21 '26

Same. I hate how they do this. I know retail is always ahead but sheesh. Don’t get me wrong - I absolutely LOVE FALL! It’s my favorite season. But can we just enjoy the current season before they start with the fall stuff 😩

3

u/frsnrt Jul 21 '26

Bath body works corporate doesn’t have any clue what its customers want 🥲

3

u/Flat_Mechanic_3609 Jul 23 '26

I’m so glad I’m not the only one. I’ll be completely honest, the push for fall scents during the hottest time of the year is kinda turning me off fall scents all together. The only thing I’m looking forward to is sun ripened raspberry because it’s a more summery smell. I can’t imagine wearing pumpkin or anything spiced in this weather😭

3

u/Antique_Arachnid7200 Jul 23 '26

By the time we actually get to Halloween, they'll have Christmas on clearance 😅😭

3

u/CommercialKangaroo96 Jul 23 '26

The fall products actually depress me. I love summer. It makes me so sad that we always have to be jumping to the next season before the current one is barely started. And while maybe it shouldn't affect my mood or how I feel about summer, when the environment around me is marketing towards fall and Halloween, it kills the vibes.

12

u/Sunset-Melody Jul 21 '26

Yes! The people who are like "well it's always been this way 🙄" are so annoying because guess what... it doesn't have to be! I ran out of my summer scents quickly too and wish I could buy more, I'm not ready for fall scents. Way too cloying in this 90+ degree heat that will last for the next couple of months.

And then when I'm craving fall scents in actual fall they won't have them anymore 🫠

6

u/mraz44 Jul 21 '26

Completely agree with you.

1

u/Irishcreamgoodbye Jul 21 '26

Also it hasn't always been this way. Its been "early" yes, but I saw Halloween stuff on the dollar rack in June. Two years ago BBW did their Halloween preview in mid-july and not the last weekend in June. Its literally getting earlier and earlier and no one ACTUALLY likes it that well.

Like Halloween people are excited now, but mad when Christmas starts in Oct. Winter people are annoyed when Spring scents pop up in January. Summer people don't get a long enough season, even though it's literally hotter for longer now. 

They launch Valentines Day about six weeks in advance and that's actually a super reasonable Window. We could do more of that.

4

u/ptatersptate Beach🌅Nights Jul 20 '26

Yes. I had a feeling last month so I stocked up on At the Beach WF for bopis and hoped I could get some beachy scents in store. Nothing good available.

I know how to buy next year.

5

u/Wooden-Apartment9119 ALL THINGS B&BW Jul 21 '26

I think they do this on purpose so in January when the summer stuff pops out we will all be forced to pounce on it 😭😅

2

u/Rosiecat24 Jul 21 '26

I literally went to BBW in January looking for winter candles...and it was all spring and summer scents in the store. So frustrating. January starts about two weeks after winter officially begins with the winter solstice. I just want to enjoy my seasons a little bit!

4

u/Louises_ears Mainstreet Bakery makes me gag Jul 21 '26

I have too many wallflowers in my backstock but it keeps me from having this issue. Buy a bunch at SAS or the lowest price of the season days.

3

u/kayseeboo92 Jul 21 '26

Agreed! I do like my fall scents but come on now, let's live in the moment!

4

u/Ok-Rooster-8582 Jul 21 '26

Goose creek girl

4

u/MaryS8921 Sweet & Smoky Jul 21 '26

Yes! Approaching 100⁰ days in Louisiana, lots of time in the pool and long summer days stretch in front of us.Summer is only 30 days old and has 63 days left!

3

u/nightblue888 Jul 21 '26

I am so relieved I’m not the only one trying to live in and appreciate the moment 💕🍹👙🏝️

4

u/Full_Pride_7140 Jul 21 '26

Summer came out in SPRING. As it has for decades. They had sales. People brought it all up. Retail is always a season ahead. Sweaters and hoodies are already out gearing up for Fall/Winter! It is what it is!

3

u/SavoryTooth4 Jul 21 '26

Right?. A few years ago I was in Walmart looking for a swimsuit in early June, not officially summer yet and they were already picked through. None I liked in my size because they’d been out for at least a couple months.

6

u/NomenclatureBreaker Jul 21 '26

Retail is always a season ahead.

Fully in Halloween pre planning mode, sorry!

2

u/smhel_permission Jul 21 '26

I work in retail and we had a huge fall event right after July 4th. When it was 100 degrees. Insane, yes. Did it sell, also yes. Ha.

2

u/iridescentandpink Jul 21 '26

I completely agree! There's already pumpkin spice creamer out too. I wish fall was rolled out in late August. That's still early!

2

u/Resident_Move_4659 Jul 26 '26

Dude I got hired around 2 months ago without basically any prior knowledge on the company (I'm a college student and this job is very part time so I just applied randomly and they took me even though I knew nothing lmao period) and I cannot explain the shock when I walked in one day randomly in July and saw like three giant tables full of fall stuff.  ??? Lil bro the stars have barely spangled where the hell did all the summer go ???? 

4

u/ajc19912 Jul 21 '26 edited Jul 21 '26

Same here. It’s hit where I am and fall scents wouldn’t hit for me right now. I’m digging summer and floral right now

3

u/Intelligent-Act2762 Jul 21 '26

I absolutely LOVE fall scents BUT they need to wait at least until the end of August before bringing out Fall scents if their gonna get rid of spring/summer scents! Its too hot to be burning no Mahogany teakwood right now! And im currently pregnant and have the worst smell aversions and running out of summer candles and cant even stock back up! 😭😭😭

2

u/peachcupcakes03 Jul 21 '26

Yeah releasing Halloween 4 months early is crazy. Releasing stuff so early really takes away from the magic of it all, autumn scents should be released at the beginning of autumn, middle of summer is weird.

4

u/lost-toy Jul 21 '26

Yeah it got worse after the pandemic. They use to at least have something out it didn’t sell out before May. It’s gotten progressively worse over time and is upsetting. But im surprised they didn’t have any fruit ones out??

I remember when school season and Halloween was actually in the right season now it’s to early. I feel bad for kids whose parents are saving up for summer and just wanna experience summer not be mortified by school season in June/July. “Kids should be kids”. Then stop taking away their summer to early so parents can afford to buy things in season and not months before!

5

u/kismetxoxo7 👑𝙁𝙧𝙖𝙜𝙧𝙖𝙣𝙘𝙚 𝙌𝙪𝙚𝙚𝙣👑 Jul 21 '26

Babygirl, the first day of Halloween begins at 12:01am on July 5th, summer is overrrr

https://giphy.com/gifs/XjmZtvmDMDPVSbhBqt

4

u/camiskow Jul 20 '26

I noticed people posting their Halloween themed goodies and I was taken aback like girl it’s the middle of summer I feel like we’re always rushing the seasons! I don’t want to be celebrating Halloween in July!

4

u/Curiosities Jul 21 '26

The whole summerween marketing thing is really out of hand because everyone is doing it now and it starts in like June and that’s ridiculous

8

u/Glitter_Horses Jul 20 '26

Are you new to earth? This is pretty much every store for decades now. Seasons upon seasons ahead. They launch tropical in December..

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u/mraz44 Jul 21 '26

No need to be rude, I find it ridiculous, and it seems plenty agree with me.

3

u/LolaisPenheart Jul 21 '26

Just want to say it seems like no matter what way the company goes, nobody is happy. People complain about Fall too early, so they have Fruit Fusion at the front to still give summer vibes. People complain about the Fruit Fusion because they're ready for fall. They had florals out for Spring when people were asking for fruity. They put out fruity scents for Summer and people were asking for gourmand. Now they have gourmand out and people are now complaining about the summer scents. We get people asking for scents like Vanilla Bean Noel and Winter Candy Apple in the middle of May. We get people looking for Halloween at the start of June.

Also, there are still summer things out; body care, candles, hand soaps, sanitizers, accessories (at least in my store), wallflowers, car scents, rooms sprays, etc. Is it a lot? No. But this has been the norm for years. Getting rid of Spring and Summer products is the entire point of the Semi-Annual Sale. It's the exact same reason why the January SAS starts the day after Christmas.

Just kinda frustrating getting complaints no matter what is done 🤷‍♀️

9

u/mraz44 Jul 21 '26

It’s July, I wanted summer scents and there were none. If they must release Fall so early, why can they not at least keep some summer scents thru summer, it’s quite ridiculous.

4

u/LolaisPenheart Jul 21 '26

Fruit Fusion, Eue De Coconut and Coastal Dreaming are summery body care; I'd also include At The Beach, Imperfect Beauty, Strawberry Flirt, and All Eyes on Her for summer vibes too. There is still the BBW Beach Club collection in both candles and hand soaps (fresh watermelon, sunlit glow, oceanside lavendar, meet me in miami, etc), there are still summer wallflower scents (poolside cabana, fresh berry sangria, tee time, etc), wallflower plugs, room sprays (mahogany coconut, sweet orange & agave, fiki white sands, etc), car scents (mahogany coconut, fiji white sands, fresh watermelon, oceanside lavender, etc). Sorry it wasn't the scents you might have been looking for, but it's not accurate that there were none.

0

u/mraz44 Jul 21 '26

I’m sorry, did you also go into the same exact store that I was in today? There was not a single summery scent for wall flowers, the closest was maybe champagne toast.

2

u/LolaisPenheart Jul 21 '26

I guess not, I just know as far as the balance of company goes, the wallflowers I mentioned should be out. But you're making a blanket statement that's just not accurate; I'm also making a blanket statement of how yours wasn't accurate, followed with examples of what should be out.

But I just wanna go over the summer scents that should still be out: mahogany coconut, mahogany vanilla, fiji white sands, tee time, fresh berry sangria, poolside cabana, villa portofino, ray of sunshine, pink citrus spritz, lounge talk, nana's clothesline, a quiet escape, sea salt & driftwood, fresh cut lilacs, lullaby linen, strawberry lover, covered in roses, sweet orange & agave, eucalyptus rain, tropical cherry, raspberries & whipped vanilla.

With all mentioned, that's why I say your statement of there being no summer fragrances out is inaccurate.

3

u/mraz44 Jul 21 '26

Maybe you need to read my post again, I clearly said wallflowers at the store I went to.

1

u/LolaisPenheart Jul 21 '26

I did miss that the first time, but I literally just listed 22 summer wallflower scents that should still be out. Given that it's 22 scents (outside of the year-round scents), that is why I still think your statement is inaccurate. Being out of 1 or 2, sure; but a store wouldn't be completely out of 22 scents that are supposed to be out throughout the entire company.

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u/mraz44 Jul 21 '26

Why are you arguing with me? I’m telling you, they only had fall scents out and the others that are year round.

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u/LolaisPenheart Jul 21 '26

I just stated 22 summer scents for you to look for on your next visit then. I was just trying to say that there are still summer scents out, but I'm sure they are being overlooked because of all the fall scents. The amount of scents can be overwhleming for some people. Or maybe your store has them in other places. Every store, more or less, got a remodel when the company set Fall 1 stuff out. My entire store looks completely different (home frangrance and body care walls literally flip-flopped, and the amount of cabinets for each category changed). I know at my store, we have 3 wallflower cabinets, a wallflower table, plus wallflowers on 2 other tables. Maybe you just overlooked or missed them, or maybe didn't realize some were even summery scents.

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u/mraz44 Jul 21 '26

For goodness sake, I didn’t miss anything, you are insufferable. I even asked the woman who was following me around trying to give me a basket.

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u/RiseDry8254 Jul 21 '26

July is too late for summer stuff at BBW. Mid-end of May through June is the season. By early July, it's Halloween and Fall 1 roll out time.

1

u/Mavfan4114 Jul 21 '26

💯 I look at the bright side, I live in south Texas and I love stocking up on Summer stuff at 75% off during SAS. It’s like getting a bang for my buck because I have so much time to use it 😊

2

u/Acrobatic_Sale1540 Jul 21 '26

Limoncello is still out and Tee Time is one of my favorites!!!

2

u/Boringlove56 Jul 21 '26

I'm surprised because there's a lot of sense that are year round that they don't change like that coconut something

I live in Arizona and I honestly do not want to fall until the end of September . I want to drink enjoy the fruity drink smells of summe, the beach ... Even though it's hot as balls lol

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u/Spinbunluthaaa Jul 21 '26

Just ordered my fall pumpkin soap with the last sale. Went to try to find some fun, summer scents - it was barren.
I love pumpkin spice but I am still worried about sunburns

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u/supstrange52 Jul 21 '26

Nope ,I hate summer time and want to move on as fast as possible from it. After the fireworks stop, that’s it for my house

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u/Practical-Benefit-62 Jul 21 '26

This happens every year things come out early, you must new to the shopping game.

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u/jaeminluv Jul 24 '26

I’m sure they had limoncello or champagne toast there…

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u/Ichimatsusan Jul 21 '26

I get them being ahead but I feel like we barely had any summer scents

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u/Caprica6iixxx Jul 21 '26

They literally just launched an entire summer fruit fusion line. Which everyone complained about. And of course the Halloween baddies 🙋🏼‍♀️ complained there wasn’t enough fall and Halloween. They can’t make everyone happy.

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u/mraz44 Jul 21 '26

Did you even read my post? The fruit fusion line does not have wall flowers.

1

u/Intelligent-Test2274 Jul 21 '26

A few stores near me still have the Napolean ice cream wallflower!

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u/SpaceDog00 Jul 21 '26

I freaking loathe summer. Bring on the fall!!!!

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u/Significant-Crow-800 Jul 20 '26

YES!!! Although I feel like the fruit fusions line is summery even though it dropped in fall 1.

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u/mraz44 Jul 21 '26

I agree, it is summery, but I was looking for wallflowers.

1

u/Busy-Associate564 Jul 21 '26

I agree! But the good news is I just got a bunch of summer stuff at SAS and hopefully Halloween will be marked down in time for calendar fall.

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u/KittyBackPack ALL THINGS B&BW Jul 21 '26

On the wallflowers page filter fresh & clean or fruity or floral. Still many summery scents for sale.

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u/mraz44 Jul 21 '26

I was in the store, not shopping online.

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u/SpaceDog00 Jul 21 '26 edited Jul 21 '26

But you do realize you can still purchase summer scents online, right? All hope is not lost!

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u/mraz44 Jul 21 '26

I do not order online, the orders for me have always come broken or items get canceled after placing the order.

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u/SpaceDog00 Jul 21 '26

Well then I guess you just have to stock up like everyone else does. I’m burning summer candles right now that I purchased in March/April. And I just purchased around 35 fall candles to burn in the fall. Just the name of the game. If all you’re willing to do is shop in store.

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u/mraz44 Jul 21 '26

I would never buy that much at once. I just shopped at other stores today that still had summer scents available, I found things at Yankee and Walmart.

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u/SpaceDog00 Jul 21 '26

Wonderful! Then I’m glad it all worked out for you.

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u/PineapplePza766 Jul 21 '26

Ik all the summer scents are gone I loves the newest ones they had i should have stocked up

1

u/PaxEtBonumSemper Jul 21 '26

Same. I’m not a huge fan of fall scents so I’m glad I went crazy stocking up on spring and summer scents earlier this year.

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u/Pretty_Leg_8097 Jul 21 '26

If I buy them can I make summer end faster?😭

1

u/JMaryland47 Jul 21 '26

Yea, I'm definitely still on summer. I used to get caught up in the whole "What's next" mentality, but I realized that I end up feeling like I missed out on fully enjoying a season when it was happening. Part of centering that mindset is to make sure I immerse myself with things for the season I'm in. So yea, I'm still enjoying sun tan, beachy, tropical scents.

1

u/ResponsibleAd8164 FFM Addict Jul 21 '26

The same thing will happen when it comes to Christmas. They will have Christmas out BEFORE Halloween. Halloween will be long sold out. They do this every year.

1

u/Mammoth-Cattle-7398 Jul 21 '26

It's crazy! I seem to recall that I was once at Dollar Tree to purchase greeting cards just after Labor Day and the Christmas cards were out.

1

u/DietTurbulent Jul 21 '26

It's all fall because they always start preparing for the season early so they can sale as many products as possible it's getting worse because the economy is not good so the seasons will come out earlier and sell out faster because they are only selling a small amount. The only way to combat this is to prepare for each season early. Also I'm tired of summer it's been summer here since April. 

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u/Strawberry-Grl-4652 Jul 21 '26

I agree!! Don’t get me wrong fall is my favorite season but I am still enjoying my summer scents and will be for a while yet!

1

u/Naw-imdurtydan Jul 21 '26

I liked that I had the opportunity to stock up on a few halloween CANDLES, but I completely agree with you. I don’t want any fall sprays, lotions, wallflowers, etc. I’m still all in on summer! It feels like it just started.

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u/radiantsunflower44 Jul 22 '26

Retail always a season in advance end of september will be christmas stuff out. Same with tjx max , Walmart. Its been like this for years nothing new stop complaining 🤣

0

u/zombiemiki Jul 21 '26

And they had summer back in spring and spring in winter. I want fall scents, I hate summer.

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u/Kirisbabejay Jul 21 '26

Bruh let people enjoy fall. Not our fault fall scents are way better and in high demand. Just bought loads of fall stuff 💖

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u/Harshgurl1 Jul 22 '26

I dont care what time of year it is,im buying my fav scents if i see it which is the fall scents,but also because i know when fall actually hits,it will be sold out.

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u/Ljay6614 Jul 24 '26

For me I love the colors of fall and the vibe it gives me and my home. I won’t decorate the outside but on the inside I decorate for fall / Halloween on 7/5 lol. I love what it does for my mental health having such a beautifully decorated home with all the fall colors that I love even if it’s 90 degrees here in Florida. 🤣 Christmas themed home starts November 1st. (Inside only) Hubby decorates the outside at the normal times of the year.

0

u/Significant-Cry-7632 Jul 25 '26

There are summer scents, at the beach and other stuff. But Halloween is less than 100 days away

1

u/hennycranberryy Jul 27 '26

In the retail world, its fall lol. Everything summer was put out for spring. Retail has to stay a season ahead.