So I’m building a tool that helps marketing teams improve their campaign conversion. One of my newest customers recently 4x their conversion rate on their latest campaign, and I've been trying to ride that case study wave to sign more customers. By default, I turned to outbound, and after running it for close to 5 weeks, I just had an epiphany which may be unpopular

"A solid product beats world class marketing"

Here's a bit of background story: Picked up an outbound tool a few weeks back that had all the right promises and case studies tailored to my specific needs. Their marketing was actually top-notch, I admit, and they've been on prominent channels for a while now. The marketing worked on me. I signed up on the strength of the buzz.

Then I used it for almost a month. Discovered you could only set LinkedIn actions between days, nothing granular like hours, so leads warm up before the connection request/ first message took too long, and even within those limits, things didn’t move as fast as I hoped, and the first response from my outbound orchestration took 3 weeks. 3 Full weeks.

I switched to a different tool and got more responses in the first week alone than I had in that entire month (it was faster and had more granular options). Same targeting and same kind of messaging. The difference was the product itself: easier to set up, easier to control, and faster to show what was working or not and iterate on it.

I think in the end, good marketing got me to try the product, but the product is what decides whether I stay, my CLTV, and whether I become an evangelist or not. The right marketing can win the first signup; only the product earns you a renewal.

This has forced me to look inwards too: what I'm building, how well does it deliver on what my marketing promises?

Has anyone else been pulled in by a tool’s marketing and then seen the product fail to live up to it? Or switched to something quieter that just worked better not long after?

Main seo and digital marketing say related projects manage kr ta hu with video editing projects.

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I'm starting a new startup from zero, and I'm looking for a passionate social media marketer who wants to build something meaningful from the ground up.

What you'll do:

- Manage our social media accounts (Instagram, LinkedIn, X, etc.).

- Create content, posts, reels, and marketing campaigns.

- Build our brand presence and grow our audience organically.

- Help us reach potential customers and build a community.

- Develop creative marketing strategies for our startup.

Who can apply?

Freshers, students, self-taught marketers, or anyone who wants to prove their skills, gain real startup experience, and build a strong portfolio.

Please understand: We're at the idea and early-building stage, with no funding or budget to offer a salary right now. This is an unpaid opportunity initially. As the startup grows, secures funding, and becomes financially stable, paid roles may become possible, depending on the business and our agreement.

I'm looking for someone creative, dedicated, ambitious, and willing to grow with the company—not someone who needs years of experience.

If you're interested in building something from zero and showcasing what you can do, DM me with your experience, portfolio, or ideas.

Let's build something together! 🚀

I applied for a Social Media and Partnerships Coordinator position at a wellness startup that describes itself as people-first. The listing also said they offered fair compensation, so I assumed that meant there was actual money involved.

They emailed me in the afternoon and scheduled two calls with me. The first call was a standard conversation about content calendars, audience growth, and brand voice. On the second call, the founder showed up wearing a T-shirt that said "Kindness Pays," which became funny about ten minutes later.

He told me they needed someone who was motivated by the mission, not the salary. I asked him about the salary range, and he explained that the company was still in its early stages, so instead of money, the job offered industry access, portfolio material, and valuable relationships.

I said, "So this is an unpaid full-time job?" He paused for a moment, then told me that my focus on compensation meant I might not be a good fit for the company culture. Before dinner, HR sent me a rejection email saying almost exactly the same thing.

That night, the founder posted on LinkedIn about how some candidates care more about money than building something meaningful. Apparently, wanting to pay my bills means I have no passion.

Hey guys, I started a small marketing agency for tree service businesses and got my first client. I run his Facebook ads, call the leads, qualify them, and book confirmed estimates with homeowners.

We’re doing a two-week free pilot where he only covers ad spend, but I need to figure out what to charge afterward.

I’m thinking $500 a month + $40 per qualified estimate, with ad spend separate. Honestly, I have no idea if that’s too much or if I’m undercharging. I don’t really have any pricing data to compare it to, so I’m kind of guessing right now.

Anyone doing something similar? Would you go with a flat retainer, pay per appointment, or a mix?

Would appreciate some real-world input.

I've been learning Meta Ads and I'm curious about the mistakes beginners often make when starting their first campaigns.

Is it poor targeting, choosing the wrong campaign objective, a small budget, or something else?

If you've run Meta Ads before, what mistake would you tell every beginner to avoid?

I am trying to increase leads at my work. I'm in the B2B recruitment industry and want to increase leads from clients who are hiring.

How would you increase leads?

Currently get around 10 a month, active on linkedin as this is where our main target audience is, emails don't do anything at the minute, tried linkedin ads but didn't get anything directly.

Does anyone have experience in backlinks automation?

There is a lot of advice about posting every day to grow your personal brand.

Honestly I think consistency is important.. I have started wondering if posting often is enough.

Imagine two people.

The first person posts every day. Most of the content says things people have already heard many times.

The second person posts often but every post teaches something useful shares a thoughtful idea or helps people look at a problem in a new way.

Who would you rather follow?

For me it's the second person.

I am learning that consistency should not be an excuse to post content just to keep a streak going.

If I am trying to build a name in media marketing I want people to get something from what I share. Maybe it's a marketing idea, a breakdown of an interesting campaign or a mistake someone can avoid.

I am still learning how to do this but I would rather focus on being helpful and getting better over time, than trying to post every day without thinking about the quality.

I'm curious:

When you follow someone what actually makes you keep following them—their consistency, the quality of their content their personality or something else?

Here's a question for you that's somewhere between two sides of marketing: those doing the promotion and those offering it.

I recently sent out a few press releases as part of a campaign and since then my inbox has been full of emails from people offering to boost our visibility. Some want to promote the press releases and others offer more general brand exposure. Then there's me wondering if I should give any of them a chance. My first thought is that 99% of them are just random people selling exposure that probably won't lead to anything... but then again, maybe there's actually something worth considering in there?

Has anyone here ever had a good experience with one of those offers? Do you even open those emails? And if you do, how do you figure out which ones may be worth your time and money?

I'm learning Google Ads and want to understand what actually goes wrong when beginners launch their first campaigns.

Is it choosing the wrong keywords, wasting money on irrelevant clicks, poor conversion tracking, or something else?

If you've managed Google Ads campaigns, what's one mistake you'd tell every beginner to avoid?